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CNBC

501-1000 employees·Englewood Cliffs, New Jersey, United States·cnbc.com

Observed, not inferred · updated weekly

Buying intent

213 tracked signals | Top 15 topics are below | Product and Marketing are carrying most of it.

96signals · 30 days
122topics tracked
8.57%attributed to a team

Attention by team

LinkedIn activity, by team

Where CNBC's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Corporate Culture
Career Development
Capital Markets
Leadership Development
Social Media
Product
Low100% of team Product to Artificial Intelligence: Low, 100% of this team's signals
Product to Corporate Culture: no signal
Product to Career Development: no signal
Product to Capital Markets: no signal
Product to Leadership Development: no signal
Product to Social Media: no signal
Marketing
Low50% of team Marketing to Artificial Intelligence: Low, 50% of this team's signals
Marketing to Corporate Culture: no signal
Low50% of team Marketing to Career Development: Low, 50% of this team's signals
Marketing to Capital Markets: no signal
Marketing to Leadership Development: no signal
Marketing to Social Media: no signal
Support
Support to Artificial Intelligence: no signal
Support to Corporate Culture: no signal
Support to Career Development: no signal
Support to Capital Markets: no signal
Support to Leadership Development: no signal
Low100% of team Support to Social Media: Low, 100% of this team's signals
Others
High59% of team Others to Artificial Intelligence: High, 59% of this team's signals
Low9% of team Others to Corporate Culture: Low, 9% of this team's signals
Low8% of team Others to Career Development: Low, 8% of this team's signals
Low9% of team Others to Capital Markets: Low, 9% of this team's signals
Low8% of team Others to Leadership Development: Low, 8% of this team's signals
Low6% of team Others to Social Media: Low, 6% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
96%
last
2d ago
Corporate Culture
LinkedIn
Low volume
98%
last
10d ago
Career Development
LinkedIn
Low volume
94%
last
3d ago
Capital Markets
LinkedIn
Low volume
98%
last
4d ago
Leadership Development
LinkedIn
Low volume
97%
last
11d ago
Social Media
LinkedIn
Low volume
96%
last
2d ago
Hiring
LinkedIn
Low volume
94%
last
5d ago
Supply Chain
LinkedIn
Low volume
92%
last
5d ago
Follow-Up
LinkedIn
Low volume
98%
last
18d ago
Data Center
LinkedIn
Low volume
96%
last
5d ago
Wealth Management
LinkedIn
Low volume
96%
last
9d ago
Professional Development
LinkedIn
Low volume
97%
last
15d ago
Consumer Spending
LinkedIn
Low volume
98%
last
4d ago
Renewable Energy
LinkedIn
Low volume
98%
last
15d ago
Financial Services
LinkedIn
Low volume
91%
last
3d ago

Need intent for a specific topic or industry?

We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at CNBC

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others44 active
Contributing Writer
researching Artificial Intelligence
in
Contributing Writer
Executiveresearching Artificial Intelligence
in
Contributor
researching Artificial Intelligence
in
Professor of Finance
researching Consumer Protection
in
Portfolio Management and Analyst Contributor
Executiveresearching Capital Markets
in
Reporter/Producer
researching Leadership Development
in
Senior Director, Market Data Systems & On-Air Graphics Technology
Leadershipresearching Access Control
in
Head of Digital Video, Audio & Social
Leadershipresearching Social Media
in
Freelance Journalist and Author
researching Aerospace
in
associate producer
researching Food Safety
in
Anchor, Tech & Transports Correspondent
researching Artificial Intelligence
in
CNBC Contributor
Executiveresearching Wealth Management
in
News Anchor
researching Sustainable Aviation Fuel
in
personal finance reporter
researching Interest Rate
in
Technology Reporter
entryresearching Artificial Intelligence
in
Senior Real Estate and Climate Correspondent
Senior ICresearching Real Estate
in
CNBC Contributor
researching Capital Markets
in
Senior Correspondent
Senior ICresearching Artificial Intelligence
in
Senior Technology Correspondent
Senior ICresearching Artificial Intelligence
in
Reporter
researching Artificial Intelligence
in
Social Media & Video Production Intern
researching Artificial Intelligence
in
tech reporter
researching Use Case
in
wealth editor
researching Sales Incentives
in
Anchor, Managing Asia, CNBC, former anchor of CNBC's Worldwide Exchange
researching Supply Chain
in
Anchor & Senior Correspondent
Senior ICresearching Emerging Markets
in
+ 34 more in Others
Marketing2 active
EVP, Growth & Partnerships
researching Revenue Operations
in
VP, Executive Producer, Digital Video and Audience Growth
researching Hiring
in
+ 2 more in Marketing
Engineering2 active
Software Engineer
researching World Bank
in
Broadcast System Engineer
researching Society for Human Resource Management (SHRM)
in
+ 2 more in Engineering
Product1 active
Senior Product Manager
Senior ICresearching Artificial Intelligence
in
+ 1 more in Product
Support1 active
lead work reporter, make it
Leadershipresearching Social Media
in
+ 1 more in Support
Finance1 active
Senior Personal Finance Correspondent
Senior ICresearching Fundraising
in
+ 1 more in Finance

See everyone, not just the first 10

51 people across every department at CNBC, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Welcome to CNBC\'s home on LinkedIn! Follow us for regular updates about financial news, top CNBC.com stories, behind-the-scenes moments and more. CNBC, Inc. provides business news in the United States and Canada. It provides real-time financial market coverage and business information. The company, through its Web site, cnbc.com, provides real-time market analysis; video programming daily; indust

New capability sought

Employee posts (LinkedIn)

Data Center; Follow-Up; Leadership Development; Supply Chain; Wealth Management; Agentic AI System; Conference; Consumer Spending

Top accounts researching CNBC

names withheld on the public page

These are companies whose own people brought up CNBC unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

CNBC's own team shows 42 signals on this topic. No one outside CNBC has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Corporate Culture1,156 cos · 3,151 people
  • Career Development57,400 cos · 377,367 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

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Company-size breakdown and buyer seniority mix for accounts researching CNBC.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Finance — 3 people; Engineering — 2 people; Marketing — 2 people; Product — 1 person; IT — 1 person

What's been said

public posts mentioning CNBC

Up to 9 public excerpts naming CNBC from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

And that’s a wrap from CNBC Converge. A packed couple of days. From meeting and hearing Justin Trudeau to hosting sharp roundtables and plenty of insightful side conversations. Catch all the action on CNBC.com Big takeaway: uncertainty is now structural, not cyclical — and leaders are adapting in real time.

Apr 2026

About this data. CNBC (cnbc.com). Department attribution is 8.57%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries