Credit Karma
Buying intent
91 tracked signals | Top 15 topics are below | Marketing and Product are carrying most of it.
Attention by team
LinkedIn activity, by teamWhere Credit Karma's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.
Topics being researched
30-day windowEvery tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.
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Need intent for a specific topic or industry?
We track the full taxonomy across every account in the graph — including themes not shown on this page.
Who's active at Credit Karma
verified title on fileTitles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.
See everyone, not just the first 10
33 people across every department at Credit Karma, plus a LinkedIn profile link for each.
Primary products / business lines
LinkedIn company profileIntuit Credit Karma is a mission-driven company, focused on championing financial progress for our more than 140 million members globally. While we're best known for pioneering free credit scores, our members turn to us for everything related to their financial goals, including identity monitoring, applying for credit cards, shopping for insurance and loans (car, home and personal) and savings acc
New capability sought
Employee posts (LinkedIn)Growth Marketing; Human Resources -> Recruitment, Hiring and Onboarding; Program Management; Small Business; Talent Acquisition
Top accounts researching Credit Karma
names withheld on the public pageThese are companies whose own people brought up Credit Karma unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.
129,094 companies · 649,540 people are researching Artificial Intelligence
Credit Karma's own team shows 17 signals on this topic. No one outside Credit Karma has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.
- Hiring66,174 cos · 318,882 people
- Growth Marketing1,712 cos · 4,741 people
Buyer profile
company size · seniorityCompany size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.
Buying committee functions
Employee job titles (LinkedIn)Marketing — 7 people; Engineering — 6 people; Product — 3 people; HR / Talent — 2 people; Leadership — 1 person; IT — 1 person; Operations — 1 person
What's been said
public posts mentioning Credit KarmaUp to 9 public excerpts naming Credit Karma from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.
a soft inquiry. You can get those from you know uh uh credit card app initial like pre-qualification options um like we highlighted with credit sesame, credit karma uh and others.
View source postToday marks my 7th Anniversary at Credit Karma ... that's unbelievable, actually, to say out loud. When I first joined up, there were around 50 people total in the Charlotte office, all sharing half a floor. Today, there are over 800 people spanning 7 floors. I have experienced substantial growth during my tenure, both technically and personally. However, the one thing I have always taken the most pride in when telling people who I work for has been the ability to say, "We strive to be a good actor in the fintech sector, we take care of our members." And, I'm still proud to say that today! I very much look forward to seeing what the future of personal finance holds in this era, and I can't wait to see how we help our members make financial progress and achieve independence.
May 2026Meet Keri. I was running user interviews about how people use gen AI in their financial lives. A few participants told me they'd named their ChatGPT and were having ongoing, daily conversations with it. Not as a bit. As a relationship. That reframe stuck with me. If users are already personifying these tools, what would a literal virtual assistant look like inside a finance app? Credit Karma was positioning itself as an all-in-one personal finance assistant at the time, so I built one to see. The stack was held together with tape: ➡️ Grok generated the video ➡️ ChatGPT (Juniper voice) wrote and read the script ➡️ QuickTime captured the voiceover — the unglamorous part ➡️ Figma for the UI I never tested Keri with users, so I can't tell you if she'd move a business metric. But the insight underneath is the part I keep coming back to: people aren't just using AI features, they're forming relationships with them. That's a different design problem. I had too much fun building her to leave this in the drawer. #ProductDesign #GenAI #Fintech #Prototyping
May 2026Charlotte, here I come ✈️ One year ago I took my first step into Co-Active Coach Training through a leadership development program offered at Credit Karma, Coaching at Scale. This week I'm heading to Credit Karma’s Charlotte office to assist with the facilitation of that very same program, and it feels so right to be back where my journey started! This time I'm not just showing up to learn. I'm showing up to help, and I'm so lucky to be doing this under the guidance of the incredible Christina McFadden and Lottie Martínez MBA, CPCC, PCC , two expert CTI Coaches and Trainers who bring so much heart and mastery to this work. And getting to share this experience with my TPM colleagues Thang Huynh and Shubham Mishra, SAFe® SPC makes it even sweeter. A year into this journey, I am more convinced than ever that coaching is one of the most valuable things I can invest in - for myself, and for the people I get to work with. Can't wait to see what this cohort unlocks. #coactivecoaching #CTI #coaching #leadership #creditkarma
Apr 2026