Cresta
Buying intent
428 tracked signals | Top 15 topics are below | Sales and Engineering are carrying most of it.
Attention by team
LinkedIn activity, by teamWhere Cresta's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.
Topics being researched
30-day windowEvery tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.
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Need intent for a specific topic or industry?
We track the full taxonomy across every account in the graph — including themes not shown on this page.
Who's active at Cresta
verified title on fileTitles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.
See everyone, not just the first 10
97 people across every department at Cresta, plus a LinkedIn profile link for each.
Primary products / business lines
LinkedIn company profileCresta unlocks the true potential of the contact center, turning every customer conversation into a competitive advantage. Combining the best of AI and human intelligence, Cresta improves the customer experience and powers revenue and efficiency gains across every channel. The platform transforms contact centers with AI agents, AI-augmented human agent assistance, and comprehensive insights, coach
Current incumbent tools
Technographic scanSalesforce; RudderStack; Intellimize; Google Analytics; Google Analytics 4; Google Conversion Linker; Global Site Tag; Google Call Conversion Tracking (+89 more)
Technology ecosystem dependencies
Technographic scanSalesforce; GSAP; Microsoft Azure DNS; AWS Lambda
Critical open roles
Job postingsSenior IT Engineer; Principal Partner Solutions Consultant; Senior Software Engineer, Backend (AI Agent Runtime); Senior Forward Deployed Engineer (AI Agent) - Germany; Sales Enablement Manager, EMEA; Senior Product Engineer; Staff Machine Learning Engineer; Senior Forward Deployed Engineer (AI Agent) - UK (+17 more)
Hiring themes
Job postingssoftware (7); backend (6); sales (4); agent (3); strategic (3); solutions (2); forward (2); deployed (2) (+7 more)
New capability sought
Employee posts (LinkedIn)Go to Market; Career Development; Contact Center Software; AI Transformation; Customer Intent; Operating System; GTM Planning; Talent Acquisition
Top accounts researching Cresta
names withheld on the public pageThese are companies whose own people brought up Cresta unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.
151,426 companies · 839,012 people are researching Artificial Intelligence
Cresta's own team shows 114 signals on this topic. No one outside Cresta has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.
- AI Agent Software25,734 cos · 91,495 people
- Agentic AI System32,339 cos · 130,942 people
Buyer profile
company size · seniorityCompany size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.
Buying committee functions
Employee job titles (LinkedIn)Sales — 23 people; Engineering — 11 people; Marketing — 5 people; Product — 3 people; Leadership — 1 person; Customer Success — 1 person; HR / Talent — 1 person; Operations — 1 person
What's been said
public posts mentioning CrestaUp to 9 public excerpts naming Cresta from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.
Love this release. Opens up so many opportunities for our customers to delight their customers and simplify complex interactions using ai agents on digital channels. No other company in the industry is innovating this fast. Shout out to the amazing Cresta R&D team. And shout out to our enablement team who is quite busy…
Sep 2026As a Cal alum who overlapped with Marshawn, this one is special. So excited to be working with him at Cresta to help the worlds best companies put their Customer Experience on Beast Mode! (Ps. I might order a few of these custom Sweaters if anyone wants one).
Sep 2026Real-time voice AI gets a lot harder when you can’t replace the existing infrastructure. Enterprise contact centers already operate on top of complex telephony systems, routing logic, compliance requirements, and operational workflows that teams rely on every day. One of the interesting engineering challenges we’re working on at Cresta is how to build AI-native voice experiences that integrate cleanly into these real-world environments — without forcing a “rip and replace” approach. I recently wrote about this in a new Cresta engineering blog post: The Three Pillars of Voice Integration: Building Hybrid AI Contact Centers That Work With Your Existing Infrastructure The article covers: * real-time voice AI integration patterns * orchestration across legacy and modern systems * deployment flexibility in enterprise environments * practical considerations for production-scale AI systems A lot of this work sits at the intersection of: * distributed systems * real-time AI * voice infrastructure * reliability engineering * enterprise-scale integration These are genuinely hard engineering problems — which is also what makes them exciting to work on. Proud of the team in Toronto and across Cresta building this. https://lnkd.in/er2rzZdz #AI #SoftwareEngineering #DistributedSystems #VoiceAI #MachineLearning #Infrastructure #TorontoTech #Cresta
May 20262,000,000+ hours (and accelerating) of research and analysis automated by Cresta 𝐀𝐈 𝐀𝐧𝐚𝐥𝐲𝐬𝐭. In just 9 months since launch. Our customers are uncovering deeper insights about their customers, operations, products, and emerging incidents than ever before. Cresta runs AI deep research across every omni-channel interaction, from calls center to chat to email and beyond. 𝐉𝐞𝐯𝐨𝐧𝐬 𝐩𝐚𝐫𝐚𝐝𝐨𝐱 in full force: most of these hours didn't exist before. This isn't automation replacing analysts. AI Analyst gives our customers the research capacity and frictionless access they simply didn't have before.
May 2026#FDE , Team of the Year🎉 I said early this year I am building the best FDE team in the world. Now it’s official: my FDE team at Cresta is recognized at #Propel26 as FDE Team of the Year. Proud of what the team has built — real AI agents, real customers, real impact, to both customers and our product. Still early. Still a lot more to do. We’re hiring AI Agent FDEs across North America, Australia, Germany, and the UK. Come build with us. You can also call (888) 390 - 9595 to ask questions to the virtual version of me
May 2026Imagine being remembered as the customer service rep who hung up on the Pope... Cresta 's latest blog breaks down why moments like the Pope Leo XIV customer service story happen, and how AI can help enterprises deliver faster, smarter, and more human customer experiences at scale. Read the full blog ⬇️
May 2026Another milestone ✅ Cresta AI Analyst has automated 2 million+ hours of research and analysis since launching less than a year ago. Companies used to spend months combing through calls just to answer basic questions about why customers were calling. Now, enterprise teams can ask questions in plain language and instantly get customer insights. See how Cresta AI Analyst is transforming the way teams understand their customers: https://lnkd.in/gtYv3xbg
May 2026Cresta is hosting a fireside chat at Toronto Tech Week on Agentic Engineering and what it takes to build AI agents that actually work in production. If you’re in Toronto and interested in AI + engineering, this session is one to check out! 🗓 Wednesday, May 27 👉 Sign up here: https://luma.com/k2gy27hh
May 2026Leadership changes
Web / pressCresta Names Sequoia's Doug Leone as Board Chair, Carl Eschenbach Rejoins Board as Growth Accelerates; Thrilled to share that Douglas Leone is stepping into the role of Chairman of the Board at Cresta, and that Carl Eschenbach is rejoining the board as well. | Ping Wu; Today is a big moment for Cresta. We’re proud to share three major milestones: | Cresta
M&A / partnership appetite
Web / pressAccenture Invests in Cresta to Improve Efficiency and Productivity in Contact Centers with Generative AI; We’re thrilled to announce a new partnership between Cresta and TELUS Digital 🤝 | Cresta; Firstsource and Cresta Partner to Accelerate AI-Powered Customer Experience Transformation | Financial Post