Fynd

Bengaluru just levelled up its retail game. 🙌 COS is NOW OPEN at Phoenix Mall of Asia — and I was there today, shopping and absolutely loving it! 🛍️✨ The collection? Absolutely spot on. Minimal, modern, and made for people who appreciate quality with an edge. An absolute must-visit for everyone in Bangalore, trust me, you'll walk in and not want to leave. The experience in-store is just as impressive as the clothes' beautiful design, a brilliant team, and an energy that just feels right. Massive congratulations to COS , Lohit Singhal , Andrew Currie , Vinoth Kumar R , and the incredible team behind this launch. This one's been coming, and it was worth every bit of the wait. 🖤 Don't take my word for it, go see it for yourself. 👇 Because great style deserves to be lived in, Happy Shopping! ✨ #COS #Bengaluru #NewStoreOpening

Nobody budgets 24 months to think about AI. And yet, that is exactly what the standard modernisation roadmap asks of you. Rationalise the legacy ERP, migrate to the cloud, establish clean APIs, and then think about AI. By the time it is done, the opportunity will have moved on. The retailers I speak to in UK know this. They are sitting on more data than they know what to do with, every transaction, every stock movement, every supplier ping, every customer browse, and none of it is visible to their AI because it’s locked inside systems that were never designed to share. There’s a faster path and you should be in the room. On 21 May, we are hosting ten retail leaders at WeWork in London for a two-hour breakfast workshop. No boring decks or demos. Just a live build. Most retail stacks are a decade of good decisions that never quite got joined up. SAP from 2006, a WMS from a vendor that no longer exists, and an EDI setup your team is too scared to reboot. They all work fine in isolation, but the moment you ask your AI a question that spans all of them, the whole thing falls apart. We wire an MCP layer on top of all of it, live, in under an hour. By the time you finish your second coffee, a fragmented legacy stack is reasoning like it was architected yesterday. The engineers who built it will be in the room. Bring your hardest integration problem, your messiest stack, your most sceptical colleague. You leave with 20,000 free Fynd Boltic credits, a proof of concept worth defending in your next board meeting, and a clearer sense of where to start. If that sounds like a worthwhile morning, we'd love to have you. Thursday, 21 May | 09:30 to 12:00 | WeWork, 10 York Road, Waterloo. Joining me will be Vipul , Nayan and Philip from Fynd

Walmart's CEO didn't fly to Delhi to shake hands. He came to scout the next generation of brands that will sit on American shelves. John Furner met founders across beauty, food, apparel, fragrances, pet care. Not distributors. Not trading houses. Founders. That's the shift worth noticing. Five years ago, Indian brands exported through middlemen who owned the margin and the relationship. The brand was invisible. Now Walmart is going direct to the source. And the source is a 30-person D2C company in Mumbai with a Shopify store and a contract manufacturer. What changed? Three things converged: Indian product quality caught up, digital commerce gave small brands global catalog infrastructure, and retailers like Walmart realized their own supply chains need diversification beyond China. This isn't charity. It's a sourcing strategy dressed as a founder summit. If you're building a consumer brand in India and not thinking about export-readiness today, you're leaving the biggest distribution window in a decade on the table. I'll break down what "export-ready" actually means for a D2C brand next week. Indian Startup News | Wall Mart #IndianRetail #D2CBrands #CrossBorderCommerce #RetailTech #WalmartIndia

We’re excited to host the next edition of Fynd Partner Connect in Dubai on 19th May 2026. 🇦🇪 This invite-only morning session brings together a curated group of retail technology partners, system integrators, and business leaders to explore what’s next in AI-powered unified commerce across the GCC. 📍 Dubai 🕙 10:00 AM – 1:00 PM GST What to expect: • Insights into the GCC commerce landscape and where AI is driving measurable impact • A hands-on walkthrough of the Fynd platform across online, in-store, SCM, and operational experiences • Deep dive into partner engagement models, co-selling, and co-delivery opportunities • Interactive Q&A and networking with ecosystem leaders As commerce in the region and globally evolves rapidly, collaboration between platforms, partners, and enterprises will define the next phase of growth. Seats are limited. Link in the bio to register. Dharmendra | Ronak | Vishesh | Rushabh | Paul | Jiya | Vivek | Abhishek #Fynd #PartnerConnect #AICommerce #RetailTech #GCC #DigitalCommerce #UnifiedCommerce #Dubai #RetailInnovation

The founder of a UK DTC wellness brand walked me through his analytics at an event in February. Organic traffic was holding steady, which he expected. AI referral traffic from ChatGPT and others was growing, but the conversion rate on the second was a fraction of the first. This aligns with what UK retailers are seeing since AI Overviews rolled out. Seer Interactive's research this year showed organic CTR on queries with AI Overviews fell 61% between June 2024 and September 2025. The industry narrative on the AI traffic side is that those visitors convert better because they arrive more informed. Semrush says that uplift is around 4.4x. His data was saying the opposite. Appearing in an AI response and being recommended by one are different things. If your brand shows up as one of five options in a comparison table the user is scrolling past, the click is curiosity. The same click from a Google buying query usually comes from someone who has already decided. Most brands are optimising to appear. That is half the work. The other half is whether the AI recommends you when a user asks what to buy. The brands that figure this out first will stop measuring AI inclusion as a single number. Being surfaced and being picked are separate problems that need separate tracking. We cover this and more on Fynd ’s latest whitepaper on ‘Product Discovery in Agentic Commmerce’. Unveiling next week.