Zeer Her Campus Media / intent / her-campus-media

Her Campus Media

51-200 employees·Boston, Massachusetts, United States·hercampusmedia.com

Observed, not inferred · updated weekly

Buying intent

49 tracked signals | Top 15 topics are below | Sales and Marketing are carrying most of it.

29signals · 30 days
35topics tracked
58.82%attributed to a team

Attention by team

LinkedIn activity, by team

Where Her Campus Media's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Pop-Up
Artificial Intelligence
Executive Education
Career Development
Integrated Marketing
Graphic Design
Sales
High40% of team Sales to Pop-Up: High, 40% of this team's signals
Medium20% of team Sales to Artificial Intelligence: Medium, 20% of this team's signals
Medium20% of team Sales to Executive Education: Medium, 20% of this team's signals
Sales to Career Development: no signal
Medium20% of team Sales to Integrated Marketing: Medium, 20% of this team's signals
Sales to Graphic Design: no signal
Marketing
Medium25% of team Marketing to Pop-Up: Medium, 25% of this team's signals
Marketing to Artificial Intelligence: no signal
Medium25% of team Marketing to Executive Education: Medium, 25% of this team's signals
Marketing to Career Development: no signal
Medium25% of team Marketing to Integrated Marketing: Medium, 25% of this team's signals
Medium25% of team Marketing to Graphic Design: Medium, 25% of this team's signals
Engineering
Engineering to Pop-Up: no signal
Medium100% of team Engineering to Artificial Intelligence: Medium, 100% of this team's signals
Engineering to Executive Education: no signal
Engineering to Career Development: no signal
Engineering to Integrated Marketing: no signal
Engineering to Graphic Design: no signal
Others
High29% of team Others to Pop-Up: High, 29% of this team's signals
Medium14% of team Others to Artificial Intelligence: Medium, 14% of this team's signals
Medium14% of team Others to Executive Education: Medium, 14% of this team's signals
High29% of team Others to Career Development: High, 29% of this team's signals
Others to Integrated Marketing: no signal
Medium14% of team Others to Graphic Design: Medium, 14% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Pop-Up
LinkedIn
High volume
98%
last
22d ago
Artificial Intelligence
LinkedIn
Medium volume
96%
last
4d ago
Executive Education
LinkedIn
Medium volume
98%
last
12d ago
Career Development
LinkedIn
Medium volume
91%
last
10d ago
Integrated Marketing
LinkedIn
Medium volume
98%
last
27d ago
Graphic Design
LinkedIn
Medium volume
96%
last
15d ago
Marketing Strategy
LinkedIn
Medium volume
98%
last
31d ago
Internships
LinkedIn
Medium volume
96%
last
17d ago
Social Media
LinkedIn
Medium volume
96%
last
4d ago
Digital Media
LinkedIn
Low volume
83%
last
10d ago
Sales Data
LinkedIn
Low volume
96%
last
22d ago
Computer Science
LinkedIn
Low volume
98%
last
4d ago
MBA Programs
LinkedIn
Low volume
92%
last
12d ago
Agentic AI System
LinkedIn
Low volume
94%
last
8d ago
First Class
LinkedIn
Low volume
83%
last
10d ago

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Who's active at Her Campus Media

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others7 active
Executiveresearching Talent Management
in
researching MBA Programs
in
Leadershipresearching Career Development
in
Executiveresearching Pop-Up
in
Executiveresearching Graphic Design
in
researching Social Media
in
researching Rebranding
in
Marketing5 active
researching Integrated Marketing
in
Directorresearching Computer Science
in
Integrated Marketing Activation Intern
researching Leadership Development
in
Content Creator
researching Graphic Design
in
+ 2 more in Marketing
Sales3 active
VP Sales & Brand Partnerships
researching The Coca-Cola Company
in
Director, Sales and Brand Partnerships
researching Integrated Marketing
in
Senior Director of Sales
researching Pop-Up
in
+ 3 more in Sales
Engineering1 active
Event Planner and Writer
researching Internships
in
+ 1 more in Engineering

See everyone, not just the first 10

16 people across every department at Her Campus Media, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Her Campus Media is the #1 media portfolio for college students and Gen Z. Our properties include Her Campus, Spoon University, College Fashionista, the InfluenceHer Collective, and Generation Hired!

New capability sought

Employee posts (LinkedIn)

Integrated Marketing; Internships; Marketing Strategy; Social Media

Top accounts researching Her Campus Media

names withheld on the public page

These are companies whose own people brought up Her Campus Media unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

2,574 companies · 7,172 people are researching Pop-Up

Her Campus Media's own team shows 5 signals on this topic. No one outside Her Campus Media has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Artificial Intelligence129,094 cos · 649,540 people
  • Executive Education9,271 cos · 35,089 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Her Campus Media.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Marketing — 6 people; Sales — 3 people; Leadership — 2 people

What's been said

public posts mentioning Her Campus Media

Up to 9 public excerpts naming Her Campus Media from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

I am beyond thrilled to share that today we’ve released our first digital Her Campus cover in four years, featuring the powerhouse star of Prime Video’s Off Campus, Mika Abdalla. What makes this moment even more special? Today is also the series premiere and Mika’s 26th birthday! From her early days in the industry to her time as a "regular college kid," Mika’s journey is the perfect reflection of the Her Campus Media mission. Whether she’s leading a massive new franchise or wandering through her favorite dive bars in NYC, she approaches everything with an authenticity that our audience deeply connects with. With Off Campus already greenlit for Season 2, it’s clear the "hockey romance" era is just getting started—and I’m so proud that Her Campus is at the forefront of that cultural conversation. This project was a massive undertaking, and I want to personally recognize the incredible team that brought this vision to life: Tina Kolokathis Vilbig : A huge thank you for not only writing this beautiful piece but for "showrunning" the entire process from start to finish. Your leadership on this was truly an inspiration! Lexi Williams : For your sharp editorial eye on this story. Allison Ruttenberg & Rosanne Salvatore : For leading the edit team to excellence. The Design Visionaries: EJ De Jesus and Mika, who built this from the very first concept, and the rest of the design squad— Jersey Babcock , Neula Ha , and Audrey Wu —for the stunning layout and colors. It is visually breathtaking! Theresa (Massony) Corvino : For the brilliant full-length YouTube video and the social promo that is about to take over your feeds. To the entire team: your hard work reminds me why we do what we do. This is a beautiful, impactful moment for our brand. Check out the full cover story and video at the link below! https://lnkd.in/eDrJZfR6 #HerCampus #MikaAbdalla #OffCampus #DigitalMedia #FemaleFounders #HockeyRomance #PrimeVideo #ContentStrategy

May 2026
LinkedIn

I'm thrilled and honored to share my promotion at Her Campus Media to be our *first ever* Senior Director, Sales Operations & Brand Partnerships! In my 11.5 (!!!) years here, I've remained passionate about bringing the Her Campus Media story and our offerings to market, making the right strategic connections, and leading my fellow sellers to the best resources to do what they do best. Bonus: I'm the self-acclaimed HCM Historian! 🤓 📚 . I'll continue as a Business Development rep for my accounts, but with split responsibilities, taking our Sales Operations even further. Let's go! + I can't thank my incredible manager Katrina Campanale for believing in me and the power of the growth in our team 🎉 📈

Apr 2026
LinkedIn

Big congrats to my Her Campus Media colleague Laryn Hilderbrandt for being named to Chief Marketer ’s 2026 Top Women in Marketing! Laryn, thank you for bringing your talent, creativity, relentless drive, sense of humor & fun to HCM and our clients every single day!

Apr 2026

About this data. Her Campus Media (hercampusmedia.com). Department attribution is 58.82%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries