Zeer Initiative / intent / initiative
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Initiative

1001-5000 employees·Salon De Provence, United States, France·initiative.com

Observed, not inferred · updated weekly

Buying intent

44 tracked signals | Top 15 topics are below | Engineering and Marketing are carrying most of it.

23signals · 30 days
36topics tracked
28.57%attributed to a team

Attention by team

LinkedIn activity, by team

Where Initiative's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Digital Marketing
Hiring
Publicis Groupe
iPhone
Brand Design
Engineering
Low50% of team Engineering to Artificial Intelligence: Low, 50% of this team's signals
Low50% of team Engineering to Digital Marketing: Low, 50% of this team's signals
Engineering to Hiring: no signal
Engineering to Publicis Groupe: no signal
Engineering to iPhone: no signal
Engineering to Brand Design: no signal
Marketing
Marketing to Artificial Intelligence: no signal
Marketing to Digital Marketing: no signal
Low50% of team Marketing to Hiring: Low, 50% of this team's signals
Low50% of team Marketing to Publicis Groupe: Low, 50% of this team's signals
Marketing to iPhone: no signal
Marketing to Brand Design: no signal
Others
High50% of team Others to Artificial Intelligence: High, 50% of this team's signals
Low10% of team Others to Digital Marketing: Low, 10% of this team's signals
Low10% of team Others to Hiring: Low, 10% of this team's signals
Low10% of team Others to Publicis Groupe: Low, 10% of this team's signals
Low10% of team Others to iPhone: Low, 10% of this team's signals
Low10% of team Others to Brand Design: Low, 10% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
96%
last
10d ago
Digital Marketing
LinkedIn
Medium volume
94%
last
10d ago
Hiring
LinkedIn
Medium volume
98%
last
15d ago
Publicis Groupe
LinkedIn
Medium volume
98%
last
10d ago
iPhone
LinkedIn
Low volume
92%
last
13d ago
Brand Design
LinkedIn
Low volume
94%
last
26d ago
Data Analytics
LinkedIn
Low volume
96%
last
10d ago
Retail Marketing
LinkedIn
Low volume
98%
last
15d ago
Customer Relationship Management (CRM)
LinkedIn
Low volume
98%
last
16d ago
Influencer Marketing Platforms
LinkedIn
Low volume
98%
last
22d ago
Time Management
LinkedIn
Low volume
98%
last
12d ago
Integrated Marketing
LinkedIn
Low volume
98%
last
15d ago
IT Support
LinkedIn
Low volume
98%
last
22d ago
Brand Strategy
LinkedIn
Low volume
98%
last
15d ago
Influencer Marketing
LinkedIn
Low volume
96%
last
22d ago

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We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at Initiative

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others14 active
Co-Founder
Executiveresearching Artificial Intelligence
in
Client Director
researching Brand Strategy
in
Client Director
Directorresearching Influencer Marketing Platforms
in
Managing Director of Initiative Budapest; Regional Director Central and Eastern Europe
Leadershipresearching Health Care
in
Senior Vice President Strategy
researching Leadership Training
in
Head of B2B
Directorresearching Measure Impact
in
Client Director
researching Conflict Resolution
in
Media Director
Directorresearching Hiring
in
Managing Director, Chief Strategy Officer, Data, Analytics & MarTech Lead
Leadershipresearching Partner Relationships
in
Coordinador Digital (Cuenta Unilever)
researching Digital Marketing
in
Director, Comms Design
Directorresearching Data Science
in
Title not on file
researching Publicis Groupe
in
Managing Director, Client Advice & Management
researching Business Development
in
Digital Director
Directorresearching Brand Campaign
in
+ 4 more in Others
Marketing3 active
Director Communications Design - Nike
researching Hiring
in
Communications Designer
researching Private Equity
in
Communications Designer
researching Publicis Groupe
in
+ 3 more in Marketing
Operations2 active
Head of Client Operations, Team Intuit
Directorresearching Content Strategy
in
Associate Project Manager
researching IT Support
in
+ 2 more in Operations
Engineering1 active
data management & visualization health lead
Leadershipresearching Digital Marketing
in
+ 1 more in Engineering

See everyone, not just the first 10

20 people across every department at Initiative, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Initiative is a culturally focused global media agency that empowers brands to connect with audiences through culture, offering services in advertising, media planning, and branding to drive business growth.

Top accounts researching Initiative

names withheld on the public page

These are companies whose own people brought up Initiative unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

Initiative's own team shows 6 signals on this topic. No one outside Initiative has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Digital Marketing8,291 cos · 32,032 people
  • Hiring66,174 cos · 318,882 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

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Company-size breakdown and buyer seniority mix for accounts researching Initiative.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Leadership — 3 people; IT — 1 person; Data / Analytics — 1 person

What's been said

public posts mentioning Initiative

Up to 9 public excerpts naming Initiative from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

I’m thrilled to step into a new chapter as Director, Client Advice & Management at Initiative and continute to build my Chief of Staff partnership with my client. This milestone means a lot — not just professionally, but personally. It reflects years of collaboration, late nights, learning curves, and the support of people who believed in me. Thank you to everyone who’s been part of the journey. I’m excited for what’s ahead.

Apr 2026

About this data. Initiative (initiative.com). Department attribution is 28.57%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries