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KnowBe4

1001-5000 employees·Clearwater, Florida, United States·knowbe4.com

Observed, not inferred · updated weekly

Buying intent

739 tracked signals | Top 15 topics are below | Sales and Engineering are carrying most of it.

432signals · 30 days
199topics tracked
81.49%attributed to a team

Attention by team

LinkedIn activity, by team

Where KnowBe4's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Google Workspace
Threat Detection
Cyber Security
Agentic AI System
Email Security
Sales
High32% of team Sales to Artificial Intelligence: High, 32% of this team's signals
Medium18% of team Sales to Google Workspace: Medium, 18% of this team's signals
Medium18% of team Sales to Threat Detection: Medium, 18% of this team's signals
Medium13% of team Sales to Cyber Security: Medium, 13% of this team's signals
Low10% of team Sales to Agentic AI System: Low, 10% of this team's signals
Low10% of team Sales to Email Security: Low, 10% of this team's signals
Engineering
Low36% of team Engineering to Artificial Intelligence: Low, 36% of this team's signals
Low18% of team Engineering to Google Workspace: Low, 18% of this team's signals
Low14% of team Engineering to Threat Detection: Low, 14% of this team's signals
Engineering to Cyber Security: no signal
Low14% of team Engineering to Agentic AI System: Low, 14% of this team's signals
Low18% of team Engineering to Email Security: Low, 18% of this team's signals
Security
Low43% of team Security to Artificial Intelligence: Low, 43% of this team's signals
Security to Google Workspace: no signal
Security to Threat Detection: no signal
Low14% of team Security to Cyber Security: Low, 14% of this team's signals
Low33% of team Security to Agentic AI System: Low, 33% of this team's signals
Low10% of team Security to Email Security: Low, 10% of this team's signals
Support
Low21% of team Support to Artificial Intelligence: Low, 21% of this team's signals
Low26% of team Support to Google Workspace: Low, 26% of this team's signals
Low16% of team Support to Threat Detection: Low, 16% of this team's signals
Low11% of team Support to Cyber Security: Low, 11% of this team's signals
Low16% of team Support to Agentic AI System: Low, 16% of this team's signals
Low11% of team Support to Email Security: Low, 11% of this team's signals
Marketing
Low63% of team Marketing to Artificial Intelligence: Low, 63% of this team's signals
Low13% of team Marketing to Google Workspace: Low, 13% of this team's signals
Marketing to Threat Detection: no signal
Low13% of team Marketing to Cyber Security: Low, 13% of this team's signals
Low13% of team Marketing to Agentic AI System: Low, 13% of this team's signals
Marketing to Email Security: no signal
Operations
Low50% of team Operations to Artificial Intelligence: Low, 50% of this team's signals
Operations to Google Workspace: no signal
Operations to Threat Detection: no signal
Operations to Cyber Security: no signal
Low50% of team Operations to Agentic AI System: Low, 50% of this team's signals
Operations to Email Security: no signal
Data
Low100% of team Data to Artificial Intelligence: Low, 100% of this team's signals
Data to Google Workspace: no signal
Data to Threat Detection: no signal
Data to Cyber Security: no signal
Data to Agentic AI System: no signal
Data to Email Security: no signal
Product
Product to Artificial Intelligence: no signal
Low100% of team Product to Google Workspace: Low, 100% of this team's signals
Product to Threat Detection: no signal
Product to Cyber Security: no signal
Product to Agentic AI System: no signal
Product to Email Security: no signal
Others
Medium39% of team Others to Artificial Intelligence: Medium, 39% of this team's signals
Low12% of team Others to Google Workspace: Low, 12% of this team's signals
Low9% of team Others to Threat Detection: Low, 9% of this team's signals
Low18% of team Others to Cyber Security: Low, 18% of this team's signals
Low12% of team Others to Agentic AI System: Low, 12% of this team's signals
Low11% of team Others to Email Security: Low, 11% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
96%
last
today
Google Workspace
LinkedIn
Medium volume
98%
last
4d ago
Threat Detection
LinkedIn
Medium volume
96%
last
5d ago
Cyber Security
LinkedIn
Medium volume
97%
last
2d ago
Agentic AI System
LinkedIn
Medium volume
96%
last
2d ago
Email Security
LinkedIn
Low volume
96%
last
5d ago
AI Agent Software
LinkedIn
Low volume
92%
last
2d ago
Risk Management
LinkedIn
Low volume
98%
last
2d ago
Google For Work
LinkedIn
Low volume
98%
last
4d ago
Career Development
LinkedIn
Low volume
97%
last
3d ago
Cybersecurity Training
LinkedIn
Low volume
98%
last
4d ago
Remote Access
LinkedIn
Low volume
96%
last
10d ago
Supply Chain
LinkedIn
Low volume
92%
last
11d ago
AI Security
LinkedIn
Low volume
97%
last
2d ago
Hiring
LinkedIn
Low volume
95%
last
10d ago

Need intent for a specific topic or industry?

We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at KnowBe4

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Sales79 active
Senior Director, Enterprise & Strategic Sales
Directorresearching Artificial Intelligence
in
Senior Sales Development Representative - Enterprise
Senior ICresearching Risk Management
in
Inbound Sales Development Representative
researching Artificial Intelligence
in
Regional Account Executive (SMB/MM) (International)
researching Cyber Security
in
Director Account Executives (SMB)
Directorresearching Artificial Intelligence
in
Account Executive
researching Cyber Security
in
Sales Manager (Channel - International)
Senior ICresearching Artificial Intelligence
in
Regional Account Executive-Enterprise.
researching Email Security
in
regional account executive smb & mid market
researching Artificial Intelligence
in
Regional Enterprise Account Executive - Middle East, North Africa, and Türkiye
researching AI Agent Software
in
Partner Account Manager
Senior ICresearching Cold Calling
in
director of channel sales, uk&i
researching Agentic AI System
in
Channel Account Manager
Senior ICresearching Artificial Intelligence
in
SMB Account Manager
Senior ICresearching Cybersecurity Training
in
Regional Enterprise Account Executive
researching Cold Calling
in
Enterprise Account Executive
researching Email Security
in
Senior Revenue Training Specialist (APJ)
Senior ICresearching Agentic AI System
in
account executive
researching Google Workspace
in
Enterprise Account Executive, Latin America, The Caribbean & Bermuda
researching Security Tools
in
Account Manager
Senior ICresearching Internships
in
Channel Account Manager
Senior ICresearching Google For Work
in
Principal Sales Engineer
Directorresearching Email Security
in
Senior Sales Development Representative
Senior ICresearching Threat Detection
in
Principal Sales Engineer
Leadershipresearching AI Security
in
Sabbatical Leave
VPresearching Cyber Security
in
+ 69 more in Sales
Others38 active
Territory Director - Middle East, North Africa and Türkiye
Leadershipresearching AI Agent Software
in
sales development representative
researching Email Security
in
Director University and Career Education
Directorresearching Cyber Security
in
Director of Global Sustainability
Directorresearching Company Culture
in
PR Manager (EMEA)
researching Productivity Software
in
Chief Deception Strategist
Executiveresearching Artificial Intelligence
in
Partner Manager France
Senior ICresearching Artificial Intelligence
in
Chief Executive Assistant to the CEO, Bryan Palma
Executiveresearching Supply Chain
in
IT Compliance & Audit Manager
Senior ICresearching Threat Detection
in
Snr Director of Enterprise & Strategic - UKI
Directorresearching Threat Intelligence
in
Head of Public Relations, Americas
researching BIGfish Communications
in
Senior Vice President, Strategy and Corporate Development
VPresearching AI Content Generation
in
International Employee Experience Specialist (APAC)
researching Digital Economy
in
President & Chief Executive Officer
Executiveresearching Artificial Intelligence
in
Territory Director - Africa
Leadershipresearching Cyber risk
in
senior technical writer
researching Work–Life Balance
in
Chief Learning Officer
Executiveresearching Artificial Intelligence
in
senior director of operations - international
researching Agentic AI System
in
Senior Order Management Team Lead
Senior ICresearching Artificial Intelligence
in
enterprise account executive
researching Supply Chain
in
Workday Analyst
researching High-impact system
in
Senior Vice President Of Engineering
VPresearching Email Security
in
Employee Experience Manager
Senior ICresearching Artificial Intelligence
in
Executive Assistant
Senior ICresearching Remote Access
in
National Partner Manager Africa
Senior ICresearching Agentic AI System
in
+ 38 more in Others
Support14 active
Regional Director Customer Success
Directorresearching AI Agent Software
in
Mid Core Support Engineer
researching Software Development
in
Customer Success Manager
researching System Administration
in
Enterprise Customer Success Manager
Senior ICresearching Google Workspace
in
Customer success manager
researching Data Protection
in
Strategic Customer Success Manager
Senior ICresearching Agentic AI System
in
Customer Success Manager (APAC)
Senior ICresearching Risk Assessment
in
Customer Success Manager
Senior ICresearching Supply Chain
in
international support manager
researching Threat Detection
in
Customer Success Manager (Enterprise) - LATAM
researching Cyber Security
in
Director Customer Success MEA
researching Risk Management
in
Customer Success Manager
researching Google Workspace
in
Technical Support Engineer
researching Social Media
in
Enterprise Customer success Manager
Senior ICresearching Financial Services
in
+ 14 more in Support
Engineering11 active
Data-Driven Defense Evangelist
researching Post-quantum cryptography
in
Chief Customer Officer
Executiveresearching Revenue Operations
in
Scheme Engineer
researching Agentic AI System
in
Director of Developer Experience
researching Artificial Intelligence
in
Professional Services Engineer
researching Artificial Intelligence
in
Site Reliablity Engineer
researching Remote Access
in
Software Engineer in Test Manager
Senior ICresearching Google For Work
in
Snr. Machine Learning Engineer
researching Remote Access
in
Software Engineer
researching Google Workspace
in
Software Engineer
researching Threat Detection
in
Audio Engineer, Video Editor, Motion Graphics
researching Artificial Intelligence
in
+ 11 more in Engineering
Marketing10 active
Marketing Manager (ROE)
Senior ICresearching Artificial Intelligence
in
Director of Inbound Marketing
Directorresearching Pipeline Management
in
Administrative Growth Director
Directorresearching HR
in
Security Awareness Content Specialist(EMEA)
researching IT security
in
Marketing Manager, APAC
Senior ICresearching Artificial Intelligence
in
Jr QA Content Review Specialist
researching Sustainability and Conservation
in
Marketing Manager DACH
Senior ICresearching Demand Generation
in
Content Editor
researching Supply Chain
in
Senior Manager EMEA Field Marketing
researching Google Workspace
in
International Marketing Director
Directorresearching Incident Response
in
+ 10 more in Marketing
Security7 active
Cybersecurity Evangelist / Awareness Advocate (Europe & Middle East)
researching Artificial Intelligence
in
Security Awareness Advocate
researching Incident Response
in
Cybersecurity Evangelist / Awareness Advocate (Europe & Middle East)
researching Agentic AI System
in
Senior Cybersecurity Threat Researcher
Senior ICresearching Remote Access
in
Cybersecurity threat researcher
researching Email Security
in
SVP of Security & Compliance e-Learning
VPresearching Career Development
in
Cultivating Enduring Channel Relationships in Security Awareness Training
researching MBA Programs
in
+ 7 more in Security
Operations2 active
CSM Operations Analyst
researching AI Transformation
in
Director of Program Management
Directorresearching Career Development
in
+ 2 more in Operations
Product2 active
Senior Product Manager
Leadershipresearching Engineering team
in
Associate Product Manager
Leadershipresearching Construction
in
+ 2 more in Product
HR2 active
Human Resources Director
Directorresearching Talent Management
in
Human Resources Director
Directorresearching Hiring
in
+ 2 more in HR
Data1 active
Principal Data Scientist
Directorresearching Artificial Intelligence
in
+ 1 more in Data

See everyone, not just the first 10

166 people across every department at KnowBe4, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a propr

New capability sought

Employee posts (LinkedIn)

Email Security; AI Agent Software; Risk Management; Google For Work; Career Development; Remote Access; Cybersecurity Training; Supply Chain

Top accounts researching KnowBe4

names withheld on the public page

These are companies whose own people brought up KnowBe4 unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

KnowBe4's own team shows 107 signals on this topic. No one outside KnowBe4 has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Google Workspace690 cos · 2,447 people
  • Threat Detection1,104 cos · 3,768 people
Sign up to see which companies →

Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching KnowBe4.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Sales — 61 people; Engineering — 13 people; Marketing — 10 people; Customer Success — 9 people; Security — 6 people; Leadership — 4 people; Product — 2 people; Operations — 2 people (+3 more)

What's been said

public posts mentioning KnowBe4

Up to 9 public excerpts naming KnowBe4 from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

YouTubesecurity awareness training

KnowBe4 security awareness training

View source post
LinkedInArtificial Intelligence

From youngsters creating their first account to seniors looking to recognize realistic AI scams, people of all ages are desperate for reliable cybersecurity awareness training. Enter :‘CAPY: Cyber Awareness Program for You’ Learn more about this new free resource from KnowBe4: https://bit.ly/4uHGz0A

May 2026
YouTubesecurity awareness training

the example I gave of a system was KnowBe4 here. Again, KnowBe4 is not paying me anything, but I have used it multiple times

View source post
LinkedInTHANK

Well, that was a week! Being home after an incredible week at KnowBe4 's #KB4CON is bittersweet. Thank you to all of our customers, partners and Knowsters who made this week what it was - nothing short of electric! In addition to countless breakouts, here are some highlights of Day 2 & 3: - Greg Kras and Mark Patton shared the myriad of additions to our platform. - Isida Drake and Christophe Verbinnen showed off our new ModStore with AI Content and Video generation capability. - Stuart Clark and Murali Natarajan showed off how we partner with Microsoft to improve efficacy of our Cloud Email Security suite. - Brett Culp compiled customer stories from our customers to remind us all of the real-world impact of our shared mission. - Finally, Bryan Palma gave everyone a first-look at CAPY, our brand new free online training hub. And while everyone shared a celebratory cheers by the pool to close out the event, I was on my way home for the event that matters most - my son's final concert of his senior year. He's on the right 🎷 🎶

May 2026
LinkedIn

Had a lot of fun putting this video together for Bryan Palma 's 2nd day #KB4CON entrance. I did this as my first real test of Seedance 2.0. It was done using one reference image of Bryan that I grabbed from the internet (with his consent, of course). #ai #deepfake #securityawareness #cybersecurity KnowBe4

May 2026
LinkedIn

✨Having an amazing time at KnowBe4 ’s #KB4CON ! The energy and buzz is next level.⚡🧡

May 2026
LinkedIn

We picked up the pace for Day 2 of #KB4CON ! We started our Wednesday morning bright and early with a 5K and carried the momentum into the rest of our day. Across sessions, one theme stood out: Security leaders are embracing AI. Key moments from the day included: ➡️ Catching up with Anandi Ellis who co-lead “Experience the KnowBe4 Platform” during General Session yesterday. ➡️ Spending time with Abe Jarman, one of the fantastic faces in “The Inside Man.” ➡️ Chatting with Techstrong Group CEO Alan Shimel about the latest in digital workforce security. ➡️ Attending a lively analyst roundtable with Forrester ’s Jinan Budge and Joseph Blankenship and Gartner ’s William Candrick about the evolution of HRM. Looking forward to a strong finish with Day 3!

May 2026
LinkedInArtificial Intelligence

KnowBe4 's Agent Risk Manager (ARM) secures the AI-driven workplace by discovering hidden agents, monitoring data flows, and coaching users in real-time. Learn how ARM provides security teams with the visibility and control needed to manage AI risk without slowing innovation: https://bit.ly/4suN5WU

May 2026
LinkedIn

#KB4CON opening keynote was one for the books: 🤖 Bryan Palma discussed the future of innovative 🖥️ Anandi Ellis & Munn-Tzin gave a first look at the new and improved KnowBe4 platform 🖱️ Matthew Duren demo-ed Agentic Risk Manager 🛡️Perry Carpenter taught us how to defeat deepfakes 🧗 Alex Honnold explored the connection between risk and growth 👥 Kelly Morgan brought out some of our customers to talk about their experience first hand 🤝Marco Muto explored the latest partnerships Can’t wait to hear more during day 2!

May 2026

About this data. KnowBe4 (knowbe4.com). Department attribution is 81.49%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries