Zeer MSI / intent / msi

MSI

1001-5000 employees·Orange, California, United States·msisurfaces.com

Observed, not inferred · updated weekly

Buying intent

19 tracked signals | Top 15 topics are below | HR and Operations are carrying most of it.

17signals · 30 days
17topics tracked
75%attributed to a team

Attention by team

LinkedIn activity, by team

Where MSI's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Cyber Security
Engagement Platform
Vision Insurance
Project Management
Conference
HR
High67% of team HR to Artificial Intelligence: High, 67% of this team's signals
HR to Cyber Security: no signal
Medium33% of team HR to Engagement Platform: Medium, 33% of this team's signals
HR to Vision Insurance: no signal
HR to Project Management: no signal
HR to Conference: no signal
Operations
Medium100% of team Operations to Artificial Intelligence: Medium, 100% of this team's signals
Operations to Cyber Security: no signal
Operations to Engagement Platform: no signal
Operations to Vision Insurance: no signal
Operations to Project Management: no signal
Operations to Conference: no signal
Sales
Sales to Artificial Intelligence: no signal
Sales to Cyber Security: no signal
Sales to Engagement Platform: no signal
Sales to Vision Insurance: no signal
Sales to Project Management: no signal
Medium100% of team Sales to Conference: Medium, 100% of this team's signals
Support
Support to Artificial Intelligence: no signal
Medium100% of team Support to Cyber Security: Medium, 100% of this team's signals
Support to Engagement Platform: no signal
Support to Vision Insurance: no signal
Support to Project Management: no signal
Support to Conference: no signal
Others
Others to Artificial Intelligence: no signal
Others to Cyber Security: no signal
Others to Engagement Platform: no signal
Medium50% of team Others to Vision Insurance: Medium, 50% of this team's signals
Medium50% of team Others to Project Management: Medium, 50% of this team's signals
Others to Conference: no signal
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
96%
last
10d ago
Cyber Security
LinkedIn
Medium volume
98%
last
11d ago
Engagement Platform
LinkedIn
Medium volume
96%
last
10d ago
Vision Insurance
LinkedIn
Medium volume
98%
last
24d ago
Project Management
LinkedIn
Medium volume
98%
last
24d ago
Conference
LinkedIn
Medium volume
98%
last
15d ago
Performance Management
LinkedIn
Medium volume
96%
last
11d ago
Disability Insurance
LinkedIn
Medium volume
98%
last
24d ago
Lean / Six-Sigma
LinkedIn
Medium volume
98%
last
18d ago
Emotional Intelligence
LinkedIn
Medium volume
98%
last
17d ago
Real Estate
LinkedIn
Medium volume
98%
last
10d ago
Generative AI
LinkedIn
Medium volume
98%
last
11d ago
Hiring Event
LinkedIn
Medium volume
98%
last
30d ago
Career Development
LinkedIn
Medium volume
98%
last
11d ago
Society for Human Resource Management (SHRM)
LinkedIn
Medium volume
92%
last
17d ago

Need intent for a specific topic or industry?

We track the full taxonomy across every account in the graph — including themes not shown on this page.

Talk to us

Who's active at MSI

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others3 active
Leadershipresearching Project Management
in
Leadershipresearching Hiring Event
in
researching Lean / Six-Sigma
in
HR1 active
Operations1 active
Senior ICresearching Performance Management
in
Support1 active
researching Cyber Security
in
Sales1 active
researching Conference
in

Primary products / business lines

LinkedIn company profile

Named the largest distributor in the flooring industry in 2021. Founded in 1975, MSI is a leading supplier of flooring, countertop, wall tile, and hardscaping products in North America. Headquartered in Orange, California, MSI also maintains over 45 state-of-the-art showrooms and distribution centers across the U.S. and Canada. MSI's product line includes an extensive offering of quartz, porcela

Top accounts researching MSI

names withheld on the public page

These are companies whose own people brought up MSI unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

MSI's own team shows 3 signals on this topic. No one outside MSI has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Cyber Security12,327 cos · 49,712 people
  • Engagement Platform150 cos · 312 people
Sign up to see which companies →

Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching MSI.

Company size breakdown
Buyer seniority mix

Sign up to learn more

Create an account to explore buyer insights as they become available.

Sign up to learn more →

Buying committee functions

Employee job titles (LinkedIn)

HR / Talent — 3 people; Operations — 2 people; IT — 1 person; Sales — 1 person

What's been said

public posts by MSI's team

No public post naming MSI has surfaced in the past year, so this is what MSI's own team is posting about publicly — their topics, in their words.

LinkedIn

Great to connect with you Mark Smith and our customers and partners. Agent Lab rocked at #SAPSapphire Orlando, and will be in Madrid next week!

May 2026
LinkedIn

Proud to be part of a company that continues to invest in its people, culture, innovation, and long-term growth. Congratulations to MSI Surfaces on being recognized as one of the Top 60 Companies to Sell For in 2025 for the fourth consecutive year. This recognition reflects the commitment MSI has made to building a strong sales culture focused on: Professional development Industry-leading training and support Innovation and AI integration Growth opportunities A people-first mindset From flooring and countertops to hardscapes, porcelain pavers, turf, and outdoor living solutions, MSI continues to grow while supporting both customers and employees across North America. As someone who works closely with our teams and customers throughout the Southeast market, I see firsthand the passion, dedication, and collaboration that make MSI such a unique organization to be part of. Congratulations to every MSI team member who helped make this achievement possible. To learn more about MSI or explore career opportunities: MSI Careers #MSISurfaces #SalesLeadership #Hardscapes #OutdoorLiving #SalesCulture #Leadership #Growth #LandscapeSupply #TeamMSI #TopCompaniesToSellFor

May 2026
LinkedInArtificial Intelligence

Just finished "Enhance Your Coaching Impact with Generative AI" by Sara Canaday ! Check it out: https://lnkd.in/eungpaRa #aiforbusiness , #artificialintelligence , #coachingmentoring , #generativeaitools .

Apr 2026
LinkedIn

California is where I live—but Newport News and the 757 will always be home, no matter where I go. So this one’s personal. MSI’s Suffolk distribution center has been operating for over a year, but tomorrow we officially open the showroom—a 550,000 sq. ft. investment bringing jobs and long-term growth to Hampton Roads. Being part of a company investing back into the place that shaped me. That’s full circle.

Apr 2026
LinkedIn

Please join us for a hands on training event. Learn best practices and techniques for seamless installation of Turf, Porcelain Pavers and Stacked Stone. Share with anyone you know who will benefit from learning more about correct installation of materials.

Apr 2026

About this data. MSI (msisurfaces.com). Department attribution is 75%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries