Zeer PGA TOUR / intent / pga-tour

PGA TOUR

501-1000 employees·Ponte Vedra Beach, Florida, United States·pgatour.com

Observed, not inferred · updated weekly

Buying intent

64 tracked signals | Top 15 topics are below | Marketing and Sales are carrying most of it.

42signals · 30 days
37topics tracked
39.39%attributed to a team

Attention by team

LinkedIn activity, by team

Where PGA TOUR's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

PGA Tour
Hiring
Career Development
Artificial Intelligence
Korn Ferry
Social Media
Marketing
Medium88% of team Marketing to PGA Tour: Medium, 88% of this team's signals
Marketing to Hiring: no signal
Low13% of team Marketing to Career Development: Low, 13% of this team's signals
Marketing to Artificial Intelligence: no signal
Marketing to Korn Ferry: no signal
Marketing to Social Media: no signal
Sales
Low50% of team Sales to PGA Tour: Low, 50% of this team's signals
Sales to Hiring: no signal
Sales to Career Development: no signal
Sales to Artificial Intelligence: no signal
Low50% of team Sales to Korn Ferry: Low, 50% of this team's signals
Sales to Social Media: no signal
Engineering
Engineering to PGA Tour: no signal
Engineering to Hiring: no signal
Engineering to Career Development: no signal
Low100% of team Engineering to Artificial Intelligence: Low, 100% of this team's signals
Engineering to Korn Ferry: no signal
Engineering to Social Media: no signal
HR
HR to PGA Tour: no signal
HR to Hiring: no signal
HR to Career Development: no signal
HR to Artificial Intelligence: no signal
HR to Korn Ferry: no signal
Low100% of team HR to Social Media: Low, 100% of this team's signals
Support
Support to PGA Tour: no signal
Low100% of team Support to Hiring: Low, 100% of this team's signals
Support to Career Development: no signal
Support to Artificial Intelligence: no signal
Support to Korn Ferry: no signal
Support to Social Media: no signal
Others
High70% of team Others to PGA Tour: High, 70% of this team's signals
Low10% of team Others to Hiring: Low, 10% of this team's signals
Low5% of team Others to Career Development: Low, 5% of this team's signals
Low5% of team Others to Artificial Intelligence: Low, 5% of this team's signals
Low5% of team Others to Korn Ferry: Low, 5% of this team's signals
Low5% of team Others to Social Media: Low, 5% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

PGA Tour
LinkedIn
High volume
98%
last
6d ago
Hiring
LinkedIn
Low volume
98%
last
11d ago
Career Development
LinkedIn
Low volume
98%
last
25d ago
Artificial Intelligence
LinkedIn
Low volume
96%
last
11d ago
Korn Ferry
LinkedIn
Low volume
98%
last
8d ago
Social Media
LinkedIn
Low volume
96%
last
12d ago
Team Building
LinkedIn
Low volume
98%
last
2d ago
Project Management
LinkedIn
Low volume
98%
last
25d ago
Customer Relationship Management (CRM)
LinkedIn
Low volume
98%
last
11d ago
The Coca-Cola Company
LinkedIn
Low volume
92%
last
6d ago
Business Model
LinkedIn
Low volume
98%
last
14d ago
Travel and Hospitality Industry
LinkedIn
Low volume
98%
last
3d ago
Peptides
LinkedIn
Low volume
92%
last
26d ago
AI Agent Software
LinkedIn
Low volume
92%
last
15d ago
Trade Show
LinkedIn
Low volume
98%
last
30d ago

Need intent for a specific topic or industry?

We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at PGA TOUR

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others13 active
Leadershipresearching Revenue Management
in
Leadershipresearching Business Model
in
researching PGA Tour
in
Leadershipresearching PGA Tour
in
researching PGA Tour
in
researching Agentic AI System
in
researching PGA Tour
in
researching PGA Tour
in
Community, Inclusion and Public Engagement, Senior Manager
Leadershipresearching PGA Tour
in
Vice President, International Tournament Business Affairs
VPresearching Peptides
in
Caddie
researching PGA Tour
in
+ 3 more in Others
Marketing5 active
Sr. Director, Internal Communications & Employee Experience, Talent & Culture
researching PGA Tour
in
VP, Marketing Operations
researching PGA Tour
in
Content Manager - Product
Leadershipresearching Career Development
in
Director, Branded & Client Production
Leadershipresearching PGA Tour
in
Manager, Player Creative
researching PGA Tour
in
+ 5 more in Marketing
Sales3 active
Director Of Catering Sales
Directorresearching Professional Development
in
sales manager
researching Korn Ferry
in
sales manager, tour championship
researching PGA Tour
in
+ 3 more in Sales
HR2 active
Manager, Media Talent and Recruitment
Senior ICresearching Team Building
in
Food Science Departmental Recruiting Committee
researching Conference
in
+ 2 more in HR
Support1 active
Technical Support Analyst
researching Society for Human Resource Management (SHRM)
in
+ 1 more in Support
Engineering1 active
Cybersecurity Engineer
researching AI Security
in
+ 1 more in Engineering

See everyone, not just the first 10

25 people across every department at PGA TOUR, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

The PGA Tour’s mission is to deliver the world’s most compelling professional golf competition, featuring the sport’s greatest players, for fans, partners and communities.   The PGA Tour, headquartered in Ponte Vedra Beach, Florida, co-sanctions events on the PGA Tour, PGA Tour Champions, Korn Ferry Tour, PGA Tour Americas and administers PGA Tour Q-School presented by Korn Ferry and PGA Tour Uni

New capability sought

Employee posts (LinkedIn)

Social Media

Top accounts researching PGA TOUR

names withheld on the public page

These are companies whose own people brought up PGA TOUR unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

  • Account withheldAbbVie16 contacts
  • Account withheldForvis Mazars US10 contacts
  • Account withheldAtomic Coffee Roasters4 contacts
  • Account withheldFORVIS3 contacts
  • Account withheldWasserman2 contacts
  • Account withheldAon2 contacts
  • Account withheldMerrill Lynch2 contacts
  • Account withheldBaltimore Orioles2 contacts
  • Account withheldPGA TOUR Superstore2 contacts
  • Account withheldKaiser Permanente2 contacts
  • Account withheld3M2 contacts
  • Account withheldTarget1 contacts
  • Account withheldMeet Chicago Northwest1 contacts
  • Account withheldSun Mountain Sports1 contacts
  • Account withheldWorkday1 contacts

Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching PGA TOUR.

Company size breakdown
Buyer seniority mix

Companies researching PGA TOUR

by employee count
  • 1,001-5,000 employees31 cos · 33 contacts
  • 1-10 employees27 cos · 27 contacts
  • 11-50 employees23 cos · 26 contacts
  • 51-200 employees15 cos · 15 contacts
  • 201-500 employees11 cos · 12 contacts
  • 501-1,000 employees11 cos · 11 contacts
  • 5,000+ employees8 cos · 19 contacts
  • Other / legacy bucket4 cos · contacts n/a

Who inside those companies

seniority, where on file
Senior IC
27
Director
22
Executive
15
Leadership
12
VP
10
~127 further brand-affiliated researchers have no seniority on file and are excluded from these bars.

Buying committee functions

Employee job titles (LinkedIn)

Sales — 4 people; Marketing — 3 people; HR / Talent — 3 people; Leadership — 3 people; Engineering — 1 person; IT — 1 person

What's been said

public posts mentioning PGA TOUR

Up to 9 public excerpts naming PGA TOUR from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedInDigital Marketing

Career Update continued! I’m excited to officially share what’s next: I have accepted the role of Manager, Digital Marketing and Owned Operations at Sam's Club and will be relocating to Bentonville in the coming weeks. This opportunity represents an incredible next step in my career, and I could not be more excited to join such an innovative organization and talented team. From our earliest conversations, it was clear this was a place where I could continue to grow, contribute, and challenge myself in new ways. While leaving the PGA TOUR was a difficult decision because of the amazing people and experiences there, I’m incredibly energized for this next chapter and everything ahead. Looking forward to getting started and sharing more along the way!

May 2026
LinkedIn

Learned a lot building PGA TOUR Studios. Some of it on purpose 😂. K. Douglas Price from Hawk-Eye Innovations and I talked through it on the Sony stage at NAB - 30 minutes on replay architecture, innovation, and why we scaled TOUR’s media production capabilities. If you’re building or scaling, hopefully some of it is useful.

May 2026
LinkedIn

Three years of The Q and two years of having the pleasure of working with Kyle Oland , David Williams and the rest of the great team at Play Golf Myrtle Beach has led to some of our best stuff yet - "More Than Qualified" Getting to work with their team and follow Ryan Ruffles journey from winning The Q all the way through Sunday of the ONEFlight Myrtle Beach Classic was a great experience that has led to one of my favorite pieces here at the PGA Tour so far. This couldn't have been done without the incredibly talented team at PGA TOUR Studios - Sam Davis , Skyler Morton , Logan Ripley and so many others. Enjoy! https://lnkd.in/e32u3Fii

May 2026
LinkedIn

It's an honor to welcome Barings and MassMutual to the PGA TOUR Family. Looking forward to continuing to build with Lizzy Jenkins Cruz, Kristin Tallman Lane, Holly Swartz, Rachel Pascal and their teams.

Apr 2026
LinkedIn

First, apologies for the flurry of updates all at once, but, lastly, due to character restrictions on LinkedIn, I didn't get to add this to my earlier post..... I would be remiss if I didn't recognize that the opportunity which the PGA TOUR afforded me over the last 26 years was incredible. The organization, which was a traditional sports league when I joined in 2000, not a global media company, allowed me and my core teammates to form a best-in-class Ad Operations department. We led with curiosity and compassion and I will never replace the relationships I built with that team. So thank you again to the entire team, which over 26 years, is impossible to name them all. Some have become huge impacts in the ad ops industry (Sean Halbmaier, LeeAnne McElligott, Nick Potvin, Mike McLeod, Mitchell Hemm, Venice Belliard, Maranda Chalmers-Walker, Collette Macon, Ricky Clark). Some have been a catalyst within the PGA TOUR and golf business overall (Matt Warnock, Andrew Cheston, Samantha Coury, Tom Jeffs, Lily Morrison, Evan Cohen, Sadie La Manna, Madeline Rolfsen, Jaclyn Harten, Jen Johns, Hunter Drake, Emily Wieger, Luke Graf, David Holland, Adam Conway). Some have pursued incredible newly found passions outside of the ad industry. (Eric Cannon, Katie Lyerly, Brian Readout, Caitlin de Cristo, MSN, RN, CCRN). Some have left the TOUR and are making their mark in the industry with other organizations (Rebecca Sacks, Jamie Fuller, Stephannie Bultema, Lauren English). .....and still others I was just beginning to see the hyper early growth of their young careers (Emma Moore, Erin Pulliam, Logan Whalen, Anastasia Geoffroy, Parker Follett, Elizabeth Coates, Alan Owens, MBA, MSBM, Johanna Keeline). ....and the list goes on and on, totalling 100-200 over the years. If I've left you off the list, know that each and every one of you were a part of building something unprecedented and it isn't lost on me for one minute that I wouldn't have had the career I was fortunate enough to have without you.

Feb 2026

About this data. PGA TOUR (pgatour.com). Department attribution is 39.39%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries