Zeer Plaid / intent / plaid

Plaid

501-1000 employees·San Francisco, California, United States·plaid.com

Observed, not inferred · updated weekly

Buying intent

194 tracked signals | Top 15 topics are below | Sales and Security are carrying most of it.

106signals · 30 days
92topics tracked
54.55%attributed to a team

Attention by team

LinkedIn activity, by team

Where Plaid's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Hiring
Go to Market
AI Agent Software
Agentic AI System
Conference
Sales
Medium40% of team Sales to Artificial Intelligence: Medium, 40% of this team's signals
Low13% of team Sales to Hiring: Low, 13% of this team's signals
Low27% of team Sales to Go to Market: Low, 27% of this team's signals
Low13% of team Sales to AI Agent Software: Low, 13% of this team's signals
Sales to Agentic AI System: no signal
Low7% of team Sales to Conference: Low, 7% of this team's signals
Security
Medium55% of team Security to Artificial Intelligence: Medium, 55% of this team's signals
Low27% of team Security to Hiring: Low, 27% of this team's signals
Security to Go to Market: no signal
Security to AI Agent Software: no signal
Low18% of team Security to Agentic AI System: Low, 18% of this team's signals
Security to Conference: no signal
Engineering
Low50% of team Engineering to Artificial Intelligence: Low, 50% of this team's signals
Low50% of team Engineering to Hiring: Low, 50% of this team's signals
Engineering to Go to Market: no signal
Engineering to AI Agent Software: no signal
Engineering to Agentic AI System: no signal
Engineering to Conference: no signal
HR
Low33% of team HR to Artificial Intelligence: Low, 33% of this team's signals
Low33% of team HR to Hiring: Low, 33% of this team's signals
Low33% of team HR to Go to Market: Low, 33% of this team's signals
HR to AI Agent Software: no signal
HR to Agentic AI System: no signal
HR to Conference: no signal
Product
Product to Artificial Intelligence: no signal
Low67% of team Product to Hiring: Low, 67% of this team's signals
Low33% of team Product to Go to Market: Low, 33% of this team's signals
Product to AI Agent Software: no signal
Product to Agentic AI System: no signal
Product to Conference: no signal
Marketing
Low50% of team Marketing to Artificial Intelligence: Low, 50% of this team's signals
Marketing to Hiring: no signal
Marketing to Go to Market: no signal
Marketing to AI Agent Software: no signal
Marketing to Agentic AI System: no signal
Low50% of team Marketing to Conference: Low, 50% of this team's signals
Support
Low50% of team Support to Artificial Intelligence: Low, 50% of this team's signals
Support to Hiring: no signal
Support to Go to Market: no signal
Low50% of team Support to AI Agent Software: Low, 50% of this team's signals
Support to Agentic AI System: no signal
Support to Conference: no signal
Finance
Low100% of team Finance to Artificial Intelligence: Low, 100% of this team's signals
Finance to Hiring: no signal
Finance to Go to Market: no signal
Finance to AI Agent Software: no signal
Finance to Agentic AI System: no signal
Finance to Conference: no signal
Operations
Low100% of team Operations to Artificial Intelligence: Low, 100% of this team's signals
Operations to Hiring: no signal
Operations to Go to Market: no signal
Operations to AI Agent Software: no signal
Operations to Agentic AI System: no signal
Operations to Conference: no signal
Others
High46% of team Others to Artificial Intelligence: High, 46% of this team's signals
Medium23% of team Others to Hiring: Medium, 23% of this team's signals
Low6% of team Others to Go to Market: Low, 6% of this team's signals
Low11% of team Others to AI Agent Software: Low, 11% of this team's signals
Low9% of team Others to Agentic AI System: Low, 9% of this team's signals
Low6% of team Others to Conference: Low, 6% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
95%
last
3d ago
Hiring
LinkedIn
Medium volume
94%
last
3d ago
Go to Market
LinkedIn
Low volume
94%
last
3d ago
AI Agent Software
LinkedIn
Low volume
92%
last
3d ago
Agentic AI System
LinkedIn
Low volume
98%
last
3d ago
Conference
LinkedIn
Low volume
98%
last
3d ago
ID.ME
LinkedIn
Low volume
98%
last
5d ago
Open Banking
LinkedIn
Low volume
97%
last
7d ago
Risk Management
LinkedIn
Low volume
97%
last
4d ago
Financial Data Management
LinkedIn
Low volume
98%
last
13d ago
GTM Planning
LinkedIn
Low volume
93%
last
3d ago
Financial Services
LinkedIn
Low volume
92%
last
3d ago
Corporate Communications
LinkedIn
Low volume
98%
last
14d ago
AI Security
LinkedIn
Low volume
96%
last
7d ago
FinTech
LinkedIn
Low volume
94%
last
2d ago

Need intent for a specific topic or industry?

We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at Plaid

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others32 active
Senior ICresearching Account Takeover
in
researching Hiring
in
researching System Architecture
in
researching Risk Analysis
in
researching Artificial Intelligence
in
researching Agentic AI System
in
Executiveresearching Artificial Intelligence
in
researching Hiring
in
entryresearching Artificial Intelligence
in
Directorresearching Artificial Intelligence
in
Investor
researching Career Development
in
Head of Design
researching Brand Design
in
New Business Associate
researching Child Care
in
New Business Associate
researching LinkedIn Premium
in
Product Gtm - Cash Flow Credit
researching Consumer Lending
in
Named Accounts - Fintech
researching Corporate Entertainment
in
Enterprise Sales
researching AI Agent Software
in
Partnerships - Banking and Wealth Platforms
researching Hiring
in
Head of Enterprise Legal Services
Directorresearching C-suite
in
Open Finance
researching Artificial Intelligence
in
Technical Support Engineer
researching People-centric
in
New Business Associate
researching Corporate Communications
in
New Business Associate
researching Corporate Communications
in
new business
researching Artificial Intelligence
in
Manager, Customer Oversight (Payments)
researching Hiring
in
+ 22 more in Others
Sales15 active
GTM Process Architect
researching Hiring
in
enterprise account executive
researching AI Transformation
in
Account Executive
researching Conference
in
New Business Associate
researching Video Content
in
New Business Associate
researching Go to Market
in
Sales Leader - Fintech
researching Access Control
in
Enterprise Sales Leader
Senior ICresearching AI Agent Software
in
Enterprise Sales Leader
Senior ICresearching ID.ME
in
New Business Representative - FinTech (Mid-Market) and SMB Accounts, Revenue GTM
researching Artificial Intelligence
in
Sales Engineering
Senior ICresearching Generative AI
in
Sr Account Executive, Mortgage
researching Digital Mortgage Conference
in
Sales Engineer - Credit
Leadershipresearching Financial Services
in
Product Manager, GTM Technology
Senior ICresearching Go to Market
in
New Business Representative
Senior ICresearching FinTech
in
Partnerships
Executiveresearching Cross-Border Solutions
in
+ 15 more in Sales
Engineering4 active
Machine Learning Engineer
Leadershipresearching Artificial Intelligence
in
Machine Learning Engineer
researching Hiring
in
client engineer - new product
researching Artificial Intelligence
in
Senior Software Engineer - Fraud
Senior ICresearching ID.ME
in
+ 4 more in Engineering
Marketing4 active
Product Marketing Lead, Industry
researching Identity verification
in
Communications
researching Financial Services
in
Cash App
Directorresearching Artificial Intelligence
in
Product Communications Manager
Senior ICresearching White Space
in
+ 4 more in Marketing
Product3 active
Product Lead, Transfers & Payment Partnerships
researching Hiring
in
consumer pm
researching Hiring
in
Product Lead
Senior ICresearching FinTech
in
+ 3 more in Product
Security2 active
Head of Platform Security
Directorresearching Artificial Intelligence
in
Information Security Compliance Leader
Directorresearching Artificial Intelligence
in
+ 2 more in Security
HR1 active
Senior Technical Recruiter
Senior ICresearching Artificial Intelligence
in
+ 1 more in HR
Support1 active
Technical Support Engineer
researching Muse.ai
in
+ 1 more in Support
Operations1 active
Intuit
Senior ICresearching AI Governance
in
+ 1 more in Operations
Finance1 active
Strategic Finance & Corporate Development
Executiveresearching Venture Capital (VC)
in
+ 1 more in Finance

See everyone, not just the first 10

64 people across every department at Plaid, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Plaid is a data network that powers the tools millions of people rely on to live a healthier financial life. Plaid works with thousands of companies like Venmo, SoFi, and Betterment, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers more than 12,000 financial ins

New capability sought

Employee posts (LinkedIn)

Conference; ID.ME; Corporate Communications; FinTech; Financial Data Management; Financial Services; GTM Planning; Open Banking

Top accounts researching Plaid

names withheld on the public page

These are companies whose own people brought up Plaid unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

Plaid's own team shows 35 signals on this topic. No one outside Plaid has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Hiring66,174 cos · 318,882 people
  • Go to Market10,177 cos · 27,278 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Plaid.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Sales — 9 people; Engineering — 8 people; IT — 3 people; Product — 3 people; Security — 2 people; Finance — 2 people; Leadership — 1 person; Marketing — 1 person (+1 more)

What's been said

public posts mentioning Plaid

Up to 9 public excerpts naming Plaid from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

Today we launch a product I'm super proud of: Plaid Guaranteed Payments. If Plaid approves a transaction, we stand behind it. If a payment fails, we cover the loss. All with industry-leader approval rates as high as 90%. ACH has always been hard to operationalize. Settlement and return windows stretch for days. Returns can come back for NSF, admin issues, or fraud, sometimes weeks after a transaction. Running a scaled risk program means dedicated teams, ML models, and constant tuning. The choice for most companies has been: make the user wait, or take on risk. The team and I have gone deep the last 6 months to bring the best of the best in modeling and unique Plaid data elements to make this a reality and its been one of the most rewarding journeys of my career so far. Huge thank you to Alex Perelygin Mengdi Zhang Serena Ng Jian Tian Yangyang X. Ethan Weber Isaac Zafuta Wallace Lim and many more who made this a reality in a very short timeframe. As Kalshi put it: "Plaid Guaranteed Payments lets us move fast while offloading ACH risk to a partner that understands our users' payments and transactions at network scale." Guarantee Payments is available now. Get in touch if you want to learn more! https://lnkd.in/e2PwHW2B

May 2026
LinkedIn

Today we're launching Plaid Guaranteed Payments. If Plaid approves a transaction, we stand behind it. If a payment fails, we cover the loss. All with industry-leader approval rates as high as 90%. ACH has always been hard to operationalize. Settlement and return windows stretch for days. Returns can come back for NSF, admin issues, or fraud, sometimes weeks after a transaction. Running a scaled risk program means dedicated teams, ML models, and constant tuning. The choice for most companies has been: make the user wait, or take on risk. With Guaranteed Payments, Plaid customers can offer real time settlement to users without having to worry about risk. It makes ACH a truly real time rail. The Plaid network is what makes this possible. Signal, our ACH risk model, has assessed over $230B in transactions, while Protect, our fraud intelligence platform, sees patterns across 500M+ linked accounts and covers risk tied to the user, the device, and the account. Together, they're how Plaid can stand behind every transaction we approve. As Kalshi put it: "Plaid Guaranteed Payments lets us move fast while offloading ACH risk to a partner that understands our users' payments and transactions at network scale." Guarantee Payments is available now. Get in touch if you want to learn more! https://lnkd.in/e2PwHW2B

May 2026
LinkedInPayment Fraud

Fraud has never moved faster, and neither has our team. Today we're announcing Trust Index 3 (Ti3), the latest model powering Plaid Protect. Ti3 catches up to 41% more fraud, backed by a fraud graph that can now traverse nine hops in real time to surface coordinated attacks before they spread. This isn't incremental. It's a fundamentally different way to detect fraud — built on network visibility across thousands of financial apps, not just what's happening inside one. I'll share more about what we're seeing across the industry and what we're building to stay ahead of it at Plaid Effects in NYC on May 21st. Check out the full Ti3 announcement below, and register to join us virtually – link in the comments.

May 2026
LinkedIn

When I first joined Plaid in 2018, one of the primary reasons behind my decision was the company's mission - unlock financial freedom for everyone. Eight years on, it's a key driver that keeps the entire Plaid team excited and motivated. We've partnered with some incredible companies over the years to help turn that mission into reality, and today, we're adding one more. https://lnkd.in/eTrhxBcF

May 2026
LinkedInIdentity Access Management (IAM)

Hot one! Security Engineering SWE team manager role at Plaid. This team manages IAM, KMS, network security, and more. SFO/NYC/SEA (2x/week hybrid). If you like managing SWEs and building security infrastructure, come join our world-class Security team! Note: I'm only able to give referrals for folks I've worked with. But rest assured that we do look at applications from the website - that's where most hires come from. https://lnkd.in/gXjwKs8b

May 2026
LinkedInOKAY

No one wakes up wanting to “manage their finances.” They wake up wondering if they’re okay. Can I afford this? What changed? Am I falling behind? What should I do next? It’s why I’m excited Plaid is partnering with OpenAI . People don’t need more charts. They need help making the next right decision.

May 2026
LinkedInStill Here

When I first joined Plaid in 2018, one of the key reasons behind my decision was the company's mission - unlock financial freedom for everyone. Eight years on, it's also one of the primary reasons I'm still here. We've partnered with some incredible companies over the years to help turn that mission into reality, and today, we're adding one more. https://lnkd.in/eTrhxBcF

May 2026
LinkedIn

"Life moves pretty fast. If you don't stop and look around once in a while, you could miss it," - FB. Congratulations to the Plaid and OpenAI teams on the launch of Personal Finances in ChatGPT. This marks a significant advancement in utilizing AI to assist millions in identifying financial patterns, understanding trade-offs, generating ideas, and planning for major decisions in a more personal and comprehensive manner. More here: https://lnkd.in/gskcJcPs

May 2026
LinkedInChatGPT

And the hits keep on coming - via our partnership with ChatGPT , we are excited to help people understand their financial lives better - in a secure, permissioned manner If you are building in the AI + fintech intersection, please reach out to our team at Plaid

May 2026

About this data. Plaid (plaid.com). Department attribution is 54.55%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries