Zeer Roku / intent / roku

Roku

1001-5000 employees·San Jose, California, United States·weareroku.com

Observed, not inferred · updated weekly

Buying intent

164 tracked signals | Top 15 topics are below | Product and Engineering are carrying most of it.

86signals · 30 days
82topics tracked
43.55%attributed to a team

Attention by team

LinkedIn activity, by team

Where Roku's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Hiring
Home Depot (HD)
Agentic AI System
Roku Advertising
Career Development
Product
Medium88% of team Product to Artificial Intelligence: Medium, 88% of this team's signals
Product to Hiring: no signal
Product to Home Depot (HD): no signal
Product to Agentic AI System: no signal
Low13% of team Product to Roku Advertising: Low, 13% of this team's signals
Product to Career Development: no signal
Engineering
Low50% of team Engineering to Artificial Intelligence: Low, 50% of this team's signals
Low33% of team Engineering to Hiring: Low, 33% of this team's signals
Engineering to Home Depot (HD): no signal
Engineering to Agentic AI System: no signal
Engineering to Roku Advertising: no signal
Low17% of team Engineering to Career Development: Low, 17% of this team's signals
Sales
Low20% of team Sales to Artificial Intelligence: Low, 20% of this team's signals
Sales to Hiring: no signal
Low40% of team Sales to Home Depot (HD): Low, 40% of this team's signals
Sales to Agentic AI System: no signal
Low20% of team Sales to Roku Advertising: Low, 20% of this team's signals
Low20% of team Sales to Career Development: Low, 20% of this team's signals
Marketing
Low75% of team Marketing to Artificial Intelligence: Low, 75% of this team's signals
Low25% of team Marketing to Hiring: Low, 25% of this team's signals
Marketing to Home Depot (HD): no signal
Marketing to Agentic AI System: no signal
Marketing to Roku Advertising: no signal
Marketing to Career Development: no signal
Security
Low50% of team Security to Artificial Intelligence: Low, 50% of this team's signals
Security to Hiring: no signal
Security to Home Depot (HD): no signal
Low50% of team Security to Agentic AI System: Low, 50% of this team's signals
Security to Roku Advertising: no signal
Security to Career Development: no signal
HR
HR to Artificial Intelligence: no signal
Low100% of team HR to Hiring: Low, 100% of this team's signals
HR to Home Depot (HD): no signal
HR to Agentic AI System: no signal
HR to Roku Advertising: no signal
HR to Career Development: no signal
Operations
Low100% of team Operations to Artificial Intelligence: Low, 100% of this team's signals
Operations to Hiring: no signal
Operations to Home Depot (HD): no signal
Operations to Agentic AI System: no signal
Operations to Roku Advertising: no signal
Operations to Career Development: no signal
Others
High34% of team Others to Artificial Intelligence: High, 34% of this team's signals
High26% of team Others to Hiring: High, 26% of this team's signals
Medium14% of team Others to Home Depot (HD): Medium, 14% of this team's signals
Medium11% of team Others to Agentic AI System: Medium, 11% of this team's signals
Low9% of team Others to Roku Advertising: Low, 9% of this team's signals
Low6% of team Others to Career Development: Low, 6% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
94%
last
5d ago
Hiring
LinkedIn
Medium volume
95%
last
7d ago
Home Depot (HD)
LinkedIn
Low volume
88%
last
3d ago
Agentic AI System
LinkedIn
Low volume
97%
last
12d ago
Roku Advertising
LinkedIn
Low volume
98%
last
2d ago
Career Development
LinkedIn
Low volume
94%
last
3d ago
Performance Marketing
LinkedIn
Low volume
98%
last
10d ago
Future of Work
LinkedIn
Low volume
98%
last
17d ago
AI Agent Software
LinkedIn
Low volume
94%
last
12d ago
Content Management
LinkedIn
Low volume
98%
last
30d ago
Audience Data
LinkedIn
Low volume
98%
last
10d ago
AI Ops
LinkedIn
Low volume
98%
last
29d ago
Revenue Operations
LinkedIn
Low volume
98%
last
26d ago
AI Governance
LinkedIn
Low volume
98%
last
29d ago
Generative AI
LinkedIn
Low volume
96%
last
14d ago

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We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at Roku

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others33 active
researching Artificial Intelligence
in
entryresearching Hiring
in
researching Software Development
in
researching Artificial Intelligence
in
researching Hiring
in
VPresearching Channel Partners
in
Leadershipresearching Hiring
in
Senior ICresearching Generative AI
in
researching Agentic AI System
in
Ads Marketing and Measurement lead
researching Roku Advertising
in
Senior Sourcer - International / Media, Subscriptions & Corp
researching Artificial Intelligence
in
Vice President, Product and Enterprise Security
Leadershipresearching Open Source
in
Manager, Creative Project Management
researching Brand Campaign
in
Sr Recruiter Roku International
researching Audience Data
in
Software Engineer Intern
researching Software Development
in
Sr.DS&MLE
researching Artificial Intelligence
in
director, global diversity, equity, and inclusion
researching Organization Consulting
in
Client Strategy Lead
researching Home Depot (HD)
in
Associate Ad Measurement Lead
researching Home Depot (HD)
in
Senior Designer
Senior ICresearching Artificial Intelligence
in
Senior Manager, Ad Measurement
Senior ICresearching Home Depot (HD)
in
Senior Business and Revenue Operations Analyst
researching ARCHICAD
in
Us Agency Partnerships Lead
researching Audience Data
in
Senior Copywriter
Senior ICresearching Hiring
in
Director, Platform Insights & Analytics
Leadershipresearching Content Type
in
+ 23 more in Others
Sales9 active
Business Development Manager
researching Career Development
in
Director of Sales, Political | Advocacy | Government
Directorresearching Cost of Living
in
Sr Account Executive
researching 24/7
in
Head of Data Revenue & Partnerships
Leadershipresearching Roku Advertising
in
Director, Ad Revenue Business Strategy, Partnerships
researching Engagement Platform
in
Business Development Representative
Senior ICresearching Sales Process
in
Manager, Sales Planning
researching Home Depot (HD)
in
Category Manager, Cpg - Food & Bev
Senior ICresearching Artificial Intelligence
in
director of enterprise ad sales
researching Home Depot (HD)
in
+ 9 more in Sales
Engineering8 active
Senior Software Engineer
researching Cyber Security
in
Senior Software Engineer
researching Artificial Intelligence
in
Software Engineering Manager
Senior ICresearching Career Development
in
Senior Data Engineer
researching Spark Streaming
in
Sr Sw Engineer, Dev Ops
researching Hiring
in
Senior Software Engineer
researching Zero Downtime
in
Senior QA Engineer Lead
Leadershipresearching Log Entry
in
Director of Software Engineering - Edge Machine Learning (EdgeML), Advanced Development
Directorresearching Employee Engagement
in
+ 8 more in Engineering
Marketing6 active
Head of Content Monetization
researching Consumer Behavior
in
International Web Marketing Sr Associate
researching Performance Marketing
in
Director, Partner Growth, Streaming Services Partnerships
researching Content Distribution
in
Director, Global Marketing Planning & Operations
researching Artificial Intelligence
in
Head of Demand Marketing
researching Artificial Intelligence
in
Sr. Marketing Manager RO LATAM
researching Market Share
in
+ 6 more in Marketing
Operations6 active
Regional Operations Manager
Senior ICresearching Organizational Culture
in
Head of Operations
Directorresearching Audience Data
in
Senior Technical Program Manager
researching Dreamforce
in
Head of Creative Ops - Roku Advertising
Directorresearching Artificial Intelligence
in
Senior Manager, Platform Operations
Leadershipresearching Content Management
in
Program Manager, Escalations Support
researching Content Management
in
+ 6 more in Operations
Product4 active
Director of Productivity & Program Management
Leadershipresearching Artificial Intelligence
in
Head of Product Strategy, international advertising
Directorresearching Artificial Intelligence
in
Head of Product, Roku TVs
Leadershipresearching Venture Capital (VC)
in
Head of Product Commercialization (Sr. Director)
Directorresearching Roku Advertising
in
+ 4 more in Product
HR2 active
Director, Executive Recruitment
Directorresearching Enterprise Software
in
Americas Recruiting Lead - Devices, Product, and Technology (DPT)
Senior ICresearching Hiring
in
+ 2 more in HR
Security1 active
Senior Security Researcher
Senior ICresearching Agentic AI System
in
+ 1 more in Security

See everyone, not just the first 10

69 people across every department at Roku, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

With the #1 platform for streaming television in the U.S., Roku wants to revolutionize the way the world watches TV. Our Roku-branded TVs, Roku TV models, Smart Home system, streaming players, audio equipment, and the purpose-built operating system that powers it all can turn any home into a home theater, with seamless integration of hardware and software. Our commitment to our users extends to

New capability sought

Employee posts (LinkedIn)

Career Development; Performance Marketing; AI Agent Software; Audience Data; Content Management; Conference; Consumer Behavior; Customer Behavior

Top accounts researching Roku

names withheld on the public page

These are companies whose own people brought up Roku unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

Roku's own team shows 28 signals on this topic. No one outside Roku has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Hiring66,174 cos · 318,882 people
  • Home Depot (HD)491 cos · 1,319 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Roku.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Sales — 10 people; Engineering — 9 people; Marketing — 7 people; Operations — 6 people; HR / Talent — 5 people; Data / Analytics — 2 people; Security — 2 people; Leadership — 1 person

What's been said

public posts by Roku's team

No public post naming Roku has surfaced in the past year, so this is what Roku's own team is posting about publicly — their topics, in their words.

LinkedIn

Three hundred team members in Bengaluru. Two and a half years of building something from scratch. One city that has proven itself as a serious tech hub for Roku and the streaming industry. Here's to what comes next. #WeAreRoku

Aug 2026
LinkedIn

Today, we launched the new Roku Home Screen, our biggest update in more than a decade. Viewers today are overwhelmed by choice. Most don't start with a specific title in mind; they want help deciding what to watch, with content recommendations that feel relevant. We designed the new Home Screen around that reality and powered it with cutting-edge AI, so viewers spend less time searching and more time watching. It's rolling out to over 100 million streaming households, starting in the US. I'm proud of the teams across Roku who made it happen!

May 2026
LinkedIn

From a simple gmail account to contributing within Google Cloud — this journey still feels surreal. 🌍✨ It’s been a month since I started my journey at Google as a Project Manager, working closely within a Strategy & Operations setup for APAC. From being a user of Google products to now contributing (even in a small way) to how things operate at scale — this shift has been incredibly meaningful. Still day one mindset. A long way to go. 🚀 #Google #GoogleCloud #ProjectManagement #StrategyAndOperations #APAC #Learning #Growth

May 2026
LinkedIn

Proud to share that my daughter graduated from college and is about to start her career as a Business Systems Analyst!

May 2026
LinkedIn

Looking forward to connecting with and learning from fellow marketers and clients next week. If you’ll be there, I’d love to chat!

May 2026
LinkedInAddressable TV Advertising

Proud to be part of the Netflix Ads team. At today's Upfront, we shared where we're headed: more than 250 million monthly active viewers. 15 new ad-supported markets across the globe. More ways to reach audiences you can't find anywhere else. Get Closer. #NetflixUpfont2026 #GetCloser

May 2026
LinkedIn

Congratulations team GigSky!

May 2026
LinkedIn

New city means new Roku products! Exciting! The Best Buy sales associate definitely gave me a look when I started taking photos of our Roku products. 👀😄 But once he read my shirt, it all clicked — and he was kind enough to take a photo of me at checkout. Always fun seeing Roku in the wild. Visit Best Buy and other retailers for your next Roku purchases! Cheers! #weareroku

May 2026
LinkedInArtificial Intelligence

🚨 New episode of the Tech and Test Podcast is live! AI is changing how we build software — but it’s also forcing us to rethink how we test it. In this conversation with Iosif Itkin , we explore the realities of testing AI and modern systems that are no longer fully deterministic. We cover: • Why traditional testing assumptions break down with AI systems • Test oracles — and why “perfect” ones don’t exist • Why testing is about finding defects, not proving correctness • Bias, trade-offs, and reliability in AI-driven systems • Why data quality is now a primary source of system failure • How QA and SDET roles are evolving in the age of LLMs We don’t need to abandon our testing mindset in the age of AI — we need to rely on it more than ever. Test oracles, heuristics, and critical thinking don’t become less relevant with AI systems. They become even more important because the outputs are probabilistic, contextual, and often ambiguous. AI doesn’t remove uncertainty from software — it amplifies it. And that’s exactly where strong testing thinking matters most. If you work in QA, automation, or software engineering, this episode will challenge how you think about quality. 🎧 Watch the full episode here: https://lnkd.in/enmv5tNJ #SoftwareTesting #AITesting #QA #SDET #QualityEngineering #ArtificialIntelligence #MachineLearning #LLM #TechPodcast #SoftwareQuality #TestAutomation #TestOracles #Engineering

May 2026

About this data. Roku (weareroku.com). Department attribution is 43.55%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries