Zeer Sazerac Company / intent / sazerac-company

Sazerac Company

5001-10000 employees·Louisville, Kentucky, United States·sazerac.com

Observed, not inferred · updated weekly

Buying intent

71 tracked signals | Top 15 topics are below | Sales and Marketing are carrying most of it.

37signals · 30 days
49topics tracked
64%attributed to a team

Attention by team

LinkedIn activity, by team

Where Sazerac Company's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Hiring
On-Premise Cloud
Professional Development
Career Development
Microsoft Sales Accelerator
Sales Excellence
Sales
Low9% of team Sales to Hiring: Low, 9% of this team's signals
Medium27% of team Sales to On-Premise Cloud: Medium, 27% of this team's signals
Medium18% of team Sales to Professional Development: Medium, 18% of this team's signals
Medium18% of team Sales to Career Development: Medium, 18% of this team's signals
Low9% of team Sales to Microsoft Sales Accelerator: Low, 9% of this team's signals
Medium18% of team Sales to Sales Excellence: Medium, 18% of this team's signals
Marketing
Medium67% of team Marketing to Hiring: Medium, 67% of this team's signals
Marketing to On-Premise Cloud: no signal
Marketing to Professional Development: no signal
Marketing to Career Development: no signal
Low33% of team Marketing to Microsoft Sales Accelerator: Low, 33% of this team's signals
Marketing to Sales Excellence: no signal
HR
Medium100% of team HR to Hiring: Medium, 100% of this team's signals
HR to On-Premise Cloud: no signal
HR to Professional Development: no signal
HR to Career Development: no signal
HR to Microsoft Sales Accelerator: no signal
HR to Sales Excellence: no signal
Others
High67% of team Others to Hiring: High, 67% of this team's signals
Low11% of team Others to On-Premise Cloud: Low, 11% of this team's signals
Low11% of team Others to Professional Development: Low, 11% of this team's signals
Low11% of team Others to Career Development: Low, 11% of this team's signals
Others to Microsoft Sales Accelerator: no signal
Others to Sales Excellence: no signal
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Hiring
LinkedIn
High volume
94%
last
today
On-Premise Cloud
LinkedIn
Medium volume
98%
last
14d ago
Professional Development
LinkedIn
Low volume
95%
last
14d ago
Career Development
LinkedIn
Low volume
97%
last
14d ago
Microsoft Sales Accelerator
LinkedIn
Low volume
98%
last
14d ago
Sales Excellence
LinkedIn
Low volume
96%
last
14d ago
Sales Process
LinkedIn
Low volume
96%
last
14d ago
Market Development
LinkedIn
Low volume
98%
last
27d ago
Media Planning
LinkedIn
Low volume
98%
last
4d ago
Equipment Failure
LinkedIn
Low volume
98%
last
24d ago
Executive Search
LinkedIn
Low volume
98%
last
29d ago
Power Electronics
LinkedIn
Low volume
98%
last
15d ago
Medical Imaging
LinkedIn
Low volume
96%
last
15d ago
HRIS (Human Resource Information Systems)
LinkedIn
Low volume
98%
last
29d ago
National Payroll Week (NPW)
LinkedIn
Low volume
98%
last
17d ago

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Who's active at Sazerac Company

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others15 active
researching Negotiation
in
researching Digital Marketing
in
Senior ICresearching Customer Service
in
Senior ICresearching Continuing Medical Education
in
researching Quota Attainment
in
researching Media Planning
in
Leadershipresearching On-Premise Cloud
in
VPresearching Career Development
in
researching HRIS (Human Resource Information Systems)
in
researching Hiring
in
President & CEO
researching Global Markets
in
managing director - north and south east asia, greater china
researching Pricing Strategy
in
Market Development Representative
researching Talent Management
in
Market Development Representative - Low Proof South Ohio
researching Columbus, Ohio
in
Global CIO & Chief Data Protection Officer
Executiveresearching Leadership Development
in
+ 5 more in Others
Marketing5 active
Marketing Development Representative
researching Microsoft Sales Accelerator
in
Global Shopper Marketing Leader
researching Go to Market
in
European Marketing Director- Whiskey
researching Executive Search
in
Recruitment Marketing Lead
researching Hiring
in
Associate Brand Manager
Senior ICresearching Hiring
in
+ 5 more in Marketing
Sales4 active
President, North American Sales
researching Sales Process
in
Global Vice President, On-Premise Key Account Sales
researching On-Premise Cloud
in
national sales performance coach
researching Professional Development
in
regional sales manager
researching Microsoft Sales Accelerator
in
+ 4 more in Sales
HR2 active
Corporate Functions Recruiter
researching Hiring
in
Talent Acquisition
researching Software Development
in
+ 2 more in HR

See everyone, not just the first 10

26 people across every department at Sazerac Company, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Founded in 1850, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Our vision is to become one of the industry’s most desired places to be. Sazerac attributes its success to a unique blend of history, culture, brands, relationships, innovatio

New capability sought

Employee posts (LinkedIn)

Microsoft Sales Accelerator; On-Premise Cloud; Sales Excellence; Sales Process

Top accounts researching Sazerac Company

names withheld on the public page

These are companies whose own people brought up Sazerac Company unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

66,174 companies · 318,882 people are researching Hiring

Sazerac Company's own team shows 11 signals on this topic. No one outside Sazerac Company has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • On-Premise Cloud947 cos · 2,381 people
  • Professional Development30,876 cos · 191,941 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

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Company-size breakdown and buyer seniority mix for accounts researching Sazerac Company.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Marketing — 5 people; Sales — 4 people; HR / Talent — 3 people; Leadership — 2 people

What's been said

public posts by Sazerac Company's team

No public post naming Sazerac Company has surfaced in the past year, so this is what Sazerac Company's own team is posting about publicly — their topics, in their words.

LinkedIn

Well hey there Arizona! I’m #hiring ! Nina Pilacoutas & I have expanded our Dream Team of On Premise Portfolio Managers to PHX/Scottsdale! Interested in being awesome?? Hit the link!

May 2026
LinkedIn

One of the biggest reasons I moved from Sales into Marketing after 12 years in the field was because I knew firsthand what actually stops shoppers in-store — and where there were opportunities to elevate execution. One of my first goals was rethinking the traditional corrugate dump bin into something more durable, semi-permanent, and visually disruptive while still practical for the field. Seeing this concept come to life and roll out in stores across the country has been incredibly rewarding. Excited to continue pushing BuzzBallz POS innovation even further this next year, challenge the norm, and help take in-store execution to the next level!

May 2026
LinkedIn

Yesterday was a big milestone for Buffalo Trace Distillery. We officially opened the doors of the John G. Carlisle Cafe. Located inside the historic Elmer T. Lee Clubhouse, a space that's been part of our distillery for over 90 years, this is our first permanent dining destination. What makes this moment even more meaningful is that it comes just one year after historic floodwaters impacted our campus. This cafe is a reflection of what we've always believed in: Honor Tradition, Embrace Change. We can't wait to welcome you in. Stop by, grab a Kentucky Hot Brown, and stay a while. Cody Martin Tyler Adams Ed Bell

May 2026
LinkedIn

So excited for this one to join the family!! Let’s go Justin Nabozna Roberta Soares !!

May 2026
LinkedIn

BuzzBallz in Goa ? ✅ The energy, drive and collaboration of this team is inspiring!

May 2026
LinkedIn

I love a piece of advice that fits in one sitting. So this week's AI for Leaders is a very simple 30-minute exercise. All you need is one task you find slightly irritating (that may be the hardest part, if like me, you have many!), one AI tool, and an honest comparison at the end. Officially, you are testing the tool......and unofficially, you might even learn as much about how YOU work as how it works! 💡 #ailearning #aiforleaders #lifelonglearning

May 2026
LinkedIn

Sazerac tries to improve every day. We get some things right and sometimes we miss. We try to delight consumers and help lead our customers’ growth. When we get positive feedback, we are often a bit shocked bc our heads are down working to grow. So, a big thank you to Walmart and Tasha Tandy and her team for recognizing Sazerac as the Beverage Alcohol Supplier of the year. Thank you and congratulations to Jennifer Clark , Justin Bules and Lisa Bores and everyone at Sazerac for their leadership and customer focus.

Apr 2026
LinkedIn

Very excited about this one! Come visit us!

Apr 2026
LinkedIn

Our social and influencer team is expanding again! We're at a super exciting time in the team's lifecycle and need to bring on a superstar with experience in organic channel strategy and community building AND influencer. If this sounds like you or someone you know, apply below and send me or Stephanie Raddock a DM! East or central time zone preferred. Drew Heidel Lauren Selman Allison Holdridge https://lnkd.in/eUhXikTM

Apr 2026

About this data. Sazerac Company (sazerac.com). Department attribution is 64%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries