Similarweb
Buying intent
218 tracked signals | Top 15 topics are below | Marketing and Sales are carrying most of it.
Attention by team
LinkedIn activity, by teamWhere Similarweb's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.
Topics being researched
30-day windowEvery tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.
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Need intent for a specific topic or industry?
We track the full taxonomy across every account in the graph — including themes not shown on this page.
Who's active at Similarweb
verified title on fileTitles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.
See everyone, not just the first 10
75 people across every department at Similarweb, plus a LinkedIn profile link for each.
Primary products / business lines
LinkedIn company profileWe power businesses with the best digital data. Our mission is to create the most accurate, comprehensive, and actionable digital data, so every business can win their market. Digital is now the most important driver of growth and profitability for just about every business. Similarweb is a platform that gives our customers a true 360 degree view of all digital activity across customers, prospect
New capability sought
Employee posts (LinkedIn)E-Commerce; Employer Branding; Go to Market; AI Agent Software; Big Data; Business Outcomes; Competitive Advantage; Digital Marketing
Top accounts researching Similarweb
names withheld on the public pageThese are companies whose own people brought up Similarweb unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.
129,094 companies · 649,540 people are researching Artificial Intelligence
Similarweb's own team shows 52 signals on this topic. No one outside Similarweb has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.
- Hiring66,174 cos · 318,882 people
- Career Development57,400 cos · 377,367 people
Buyer profile
company size · seniorityCompany size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.
Buying committee functions
Employee job titles (LinkedIn)Sales — 13 people; Marketing — 10 people; Customer Success — 7 people; Engineering — 5 people; HR / Talent — 4 people; Finance — 2 people; Product — 2 people; Leadership — 2 people (+3 more)
What's been said
public posts mentioning SimilarwebUp to 9 public excerpts naming Similarweb from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.
Thank you Eric Evans & James Worthington for having me! It was a nice change of pace to sit down and talk about the intersection of Data and Customer Success. With my past experience at Similarweb and current role at Quartr , I'm hopeful listeners can gain a better understanding of CS. To my current and past CS teams, I'm super proud to share what we've been able to accomplish! 🚀
May 2026Similarweb . Natural Intelligence . AI Ads. One webinar you don’t want to miss. AI advertising is only a few months old, and the space is already moving fast. The companies learning it early will have a serious advantage. And we have the data to show what’s actually happening. Join Harel and Liat from Similarweb, alongside Jonathan from Natural Intelligence, as they break down the early trends, opportunities, and what brands should pay attention to next. Sign up here: https://lnkd.in/dDv4ykMc
May 2026Everyone sees the earnings call. Almost nobody sees what the weeks before it actually look like. Quarter close in FP&A is kind of its own universe. Forecasts become actuals, small variances suddenly become “let’s look into this” And somehow there’s always one more review, one more deck update, one more late-night comment. At some point during the process, you realize the role is much bigger than just reporting numbers. It’s about creating clarity under pressure. Really proud to be part of the work behind Similarweb Q1 strong results and earnings process. Huge team effort across finance, accounting, IR, strategy, and a lot of people behind the scenes bringing the full picture together.
May 2026460 million people are discovering products through AI every month. And we at Similarweb have the data nobody else does. Our new report, AI Advertising: Insights from Real User Behavior, breaks down real CTR, CPMs, and ad penetration rates across ChatGPT, AI Mode, and AI Overviews. It also covers how intent forms mid-chat and which industries are showing up in AI ads (and which aren't). This is a great one to share with customers, prospects, and your network. It's the kind of insight that gets meetings booked. Grab it, read it, and put it in front of the people who need to see it. https://lnkd.in/djVMmTDG
May 2026Proud to share Similarweb 's Q1 2026 results. Beat and raise. ▸ Revenue and operating profit at the top end of our guidance range ▸ Raising the lower end of our 2026 guidance ▸ 10th straight quarter of positive free cash flow ▸ Multi-year contracts grew to 64% of ARR, up from 52% in Q1 '25 ▸ RPO up 18%, reinforcing confidence in our outlook Big thanks to everyone who put in the work behind these numbers. Interest in our AI data and solutions keeps growing, and the pipeline ahead has us feeling good about where we're headed. Lots more to come. https://lnkd.in/dRYr7kwP
May 2026An absolutely incredible day - highly inspiring and thought provoking. Special thanks to Dror Yaacobi and Emma Clara Benina for making my day all the more special - LOVED the Lego version of me Similarweb #bestdata #Creativity #newideas
May 2026Marketers need to track events, shifts, and trends as they happen. Relying on outdated, lagging data isn’t just a bad practice, it means you’re already behind: Behind your audience, and behind where attention is moving. Here's a real example: Similarweb captured 10 million worldwide searches for 'strait of hormuz' in a recent 28-day window. Other tools just can't. Semrush? About 52 times fewer. So again, for marketers, publishers, or analysts whose work depends on understanding what the world is actually searching for, that's huge gap. More than ever, data accuracy and freshness matters. Feel free to reach out if you want to learn more about how Similarweb is built to catch demand as it happens. https://lnkd.in/dARyisY3
Apr 2026One of the biggest open questions about AI advertising: do ads hurt the user experience? Similarweb actually have the data. And the answer is no. In our analysis of ChatGPT conversations where a sponsored result appeared: → 73% of ad impressions are not the last turn — users keep going → The median user sends +4 more messages after seeing an ad → Ad conversations are the same length as non-ad ones (median of 6 turns for both) OpenAI recently confirmed what we're already seeing from our side: "no impact on trust metrics, low dismissal rates, and improving relevance." What this means: AI platforms have real room to scale ad load without damaging engagement. Penetration is still only 1–2% of conversations even on peak days. The headroom is massive. Google is already running ads in AI Overviews & AI Mode. OpenAI is moving toward sponsored results in ChatGPT. The brands running structured tests in the next two quarters will own the playbook everyone else copies. We have the data to help brands and agencies get ahead of this (more news on this coming soon). This is a channel worth watching seriously. We're already watching it.
Apr 2026The fun part is watching data turn into actual moves. With Similarweb , Rakuten mapped competitors, uncovered where high-value users were coming from, and adjusted their strategy in real time. Insights moved quickly into action, and action drove measurable growth. Really appreciate the partnership and the trust from the Rakuten team. If you’re curious how it all came together, the full story is worth your time. https://lnkd.in/ebgdsT_H
Apr 2026Budget pressure / cost-cutting signal
Earnings call; SEC filingsCost of Revenue: 5,78,02,000 USD