Zeer Spectrum Reach / intent / spectrum-reach

Spectrum Reach

1001-5000 employees·New York, United States·spectrumreach.com

Observed, not inferred · updated weekly

Buying intent

85 tracked signals | Top 15 topics are below | Sales and Marketing are carrying most of it.

46signals · 30 days
54topics tracked
67.65%attributed to a team

Attention by team

LinkedIn activity, by team

Where Spectrum Reach's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Career Development
Artificial Intelligence
Account Executive
Hiring
Brand Safety
Digital Marketing
Sales
High33% of team Sales to Career Development: High, 33% of this team's signals
High24% of team Sales to Artificial Intelligence: High, 24% of this team's signals
High24% of team Sales to Account Executive: High, 24% of this team's signals
Low10% of team Sales to Hiring: Low, 10% of this team's signals
Low5% of team Sales to Brand Safety: Low, 5% of this team's signals
Low5% of team Sales to Digital Marketing: Low, 5% of this team's signals
Marketing
Marketing to Career Development: no signal
Low50% of team Marketing to Artificial Intelligence: Low, 50% of this team's signals
Marketing to Account Executive: no signal
Marketing to Hiring: no signal
Marketing to Brand Safety: no signal
Low50% of team Marketing to Digital Marketing: Low, 50% of this team's signals
Others
Medium36% of team Others to Career Development: Medium, 36% of this team's signals
Medium27% of team Others to Artificial Intelligence: Medium, 27% of this team's signals
Low18% of team Others to Account Executive: Low, 18% of this team's signals
Low9% of team Others to Hiring: Low, 9% of this team's signals
Low9% of team Others to Brand Safety: Low, 9% of this team's signals
Others to Digital Marketing: no signal
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Career Development
LinkedIn
High volume
97%
last
15d ago
Artificial Intelligence
LinkedIn
High volume
96%
last
3d ago
Account Executive
LinkedIn
Medium volume
98%
last
8d ago
Hiring
LinkedIn
Low volume
94%
last
9d ago
Brand Safety
LinkedIn
Low volume
98%
last
9d ago
Digital Marketing
LinkedIn
Low volume
90%
last
4d ago
Pharmaceuticals
LinkedIn
Low volume
96%
last
15d ago
Executive Coaching
LinkedIn
Low volume
96%
last
12d ago
CTV [Connected TV]
LinkedIn
Low volume
95%
last
5d ago
Customer Relationship Management (CRM)
LinkedIn
Low volume
98%
last
15d ago
Travel and Hospitality Industry
LinkedIn
Low volume
98%
last
18d ago
Change Management
LinkedIn
Low volume
98%
last
28d ago
Retirement Income
LinkedIn
Low volume
98%
last
29d ago
Innovation
LinkedIn
Low volume
98%
last
14d ago
PGA Tour
LinkedIn
Low volume
98%
last
5d ago

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We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at Spectrum Reach

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Sales19 active
researching Artificial Intelligence
in
researching Career Development
in
researching Travel and Hospitality Industry
in
researching Human Resources Director
in
researching Artificial Intelligence
in
researching Career Development
in
researching Account Executive
in
Directorresearching PGA Tour
in
researching Sales Manager
in
Director of Sales
researching Career Development
in
Vice President, Advanced Advertising Partnerships & Business Development
researching Career Development
in
Director of National Sales
researching Hiring
in
Advertising Account Executive
researching Workforce Planning
in
Local Sales Manager, Business Development
researching MBA Programs
in
Local Sales Manager
researching Account Executive
in
Account Executive
researching Artificial Intelligence
in
Account Coordinator - Sales Ops and Strategy
Senior ICresearching Artificial Intelligence
in
account executive
researching OTT Advertising
in
+ 9 more in Sales
Others13 active
Regional Vice President
VPresearching Career Development
in
Senior Director, Data & Methodology
Leadershipresearching Page View
in
Digital Ad Ops Specialist II
researching Data Analytics
in
Account Executive
researching Talent Acquisition
in
Title not on file
researching Career Development
in
Supervisor , Client Success
researching Account Executive
in
VP, National Agency Partnerships
researching Sales Director
in
Title not on file
researching Marsh & McLennan Companies (MMC)
in
Executive Vice President
researching Artificial Intelligence
in
account executive
researching Small Business
in
financial analyst
researching Customer Relationship Management (CRM)
in
Account processor
researching Real Estate
in
Advertising Account Executive
researching Account Executive
in
+ 13 more in Others
Marketing5 active
Senior Brand Marketing & Strategy Specialist
Senior ICresearching Professional Development
in
Sr Director of Market Growth Strategy
Directorresearching First responder
in
Vice President, Content Marketing
researching Sports & Event Marketing
in
Marketing Research Analyst
researching HubSpot Academy
in
Senior Field Marketing Manager
Senior ICresearching Streaming Data
in
+ 5 more in Marketing

See everyone, not just the first 10

37 people across every department at Spectrum Reach, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

At Spectrum Reach, we believe the best advertising starts with understanding people. That means understanding what audiences watch, how they engage, and what matters most to them. With privacy-focused first-party data from 30M+ Spectrum households, proprietary viewership insights from connected devices, and premium third-party insights, we bring a clearer view of today’s audiences to every campai

New capability sought

Employee posts (LinkedIn)

CTV [Connected TV]; Digital Marketing; Executive Coaching

Top accounts researching Spectrum Reach

names withheld on the public page

These are companies whose own people brought up Spectrum Reach unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

57,400 companies · 377,367 people are researching Career Development

Spectrum Reach's own team shows 11 signals on this topic. No one outside Spectrum Reach has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Artificial Intelligence129,094 cos · 649,540 people
  • Account Executive3,295 cos · 9,748 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Spectrum Reach.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Sales — 16 people; Marketing — 5 people; Leadership — 3 people

What's been said

public posts mentioning Spectrum Reach

Up to 9 public excerpts naming Spectrum Reach from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedInSports & Event Marketing

Why are live sports moments so valuable to advertisers today? It’s no longer just about scale. Equally crucial is how fans engage well beyond the final whistle across highlights, social media, and post-game coverage. And even across other programming. Fandom is growing across a wide range of events—for example, WNBA viewership is up 170% from 2023. The key is how best to leverage the opportunity, whether you a global brand or a local business. Exploring these trends is why we launched The ReachPoint, Spectrum Reach ’s new LinkedIn newsletter devoted to the industry shifts, audience insights, and technological advances shaping TV advertising. I’m excited to serve as editor of our first sports-themed issue. We explore how major events like the 2026 World Cup reflect broader shifts in behavior and advertising opportunities. For brands, the question is now how to build smarter strategies around these massive cultural moments. Read more below and don’t forget to subscribe to our additional insights. #TheReachPoint #SpectrumReach #SportsMarketing #TVAdvertising #WorldCup2026 #WNBA

May 2026
LinkedIn

Mandey Lee, Drew Goodman and I are ready to have some conversations about reaching tourists around the country. Come see us at the Spectrum Reach booth! #KTIA

May 2026
LinkedIn

It’s one of my favorite conferences of the year! #KTIA The Spectrum Reach booth is ready to greet our Kentucky Tourism friends.

May 2026

About this data. Spectrum Reach (spectrumreach.com). Department attribution is 67.65%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries