Zeer The Duracell Company / intent / the-duracell-company

The Duracell Company

1001-5000 employees·Chicago, Illinois, United States·duracell.com

Observed, not inferred · updated weekly

Buying intent

48 tracked signals | Top 15 topics are below | Marketing and Operations are carrying most of it.

37signals · 30 days
26topics tracked
10.71%attributed to a team

Attention by team

LinkedIn activity, by team

Where The Duracell Company's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Change Management
Future of Work
Professional Development
Kimberly-Clark (KMB)
Conference
Marketing
Marketing to Artificial Intelligence: no signal
Marketing to Change Management: no signal
Marketing to Future of Work: no signal
Marketing to Professional Development: no signal
Low100% of team Marketing to Kimberly-Clark (KMB): Low, 100% of this team's signals
Marketing to Conference: no signal
Operations
Operations to Artificial Intelligence: no signal
Operations to Change Management: no signal
Operations to Future of Work: no signal
Low100% of team Operations to Professional Development: Low, 100% of this team's signals
Operations to Kimberly-Clark (KMB): no signal
Operations to Conference: no signal
Product
Low100% of team Product to Artificial Intelligence: Low, 100% of this team's signals
Product to Change Management: no signal
Product to Future of Work: no signal
Product to Professional Development: no signal
Product to Kimberly-Clark (KMB): no signal
Product to Conference: no signal
Others
High48% of team Others to Artificial Intelligence: High, 48% of this team's signals
Medium24% of team Others to Change Management: Medium, 24% of this team's signals
Medium20% of team Others to Future of Work: Medium, 20% of this team's signals
Low4% of team Others to Professional Development: Low, 4% of this team's signals
Others to Kimberly-Clark (KMB): no signal
Low4% of team Others to Conference: Low, 4% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
95%
last
3d ago
Change Management
LinkedIn
Medium volume
97%
last
4d ago
Future of Work
LinkedIn
Medium volume
98%
last
4d ago
Professional Development
LinkedIn
Low volume
98%
last
9d ago
Kimberly-Clark (KMB)
LinkedIn
Low volume
98%
last
15d ago
Conference
LinkedIn
Low volume
98%
last
30d ago
Adaptive Learning
LinkedIn
Low volume
98%
last
18d ago
Shelf Life
LinkedIn
Low volume
96%
last
11d ago
Internal Communications
LinkedIn
Low volume
94%
last
18d ago
Hardware Infrastructure
LinkedIn
Low volume
96%
last
8d ago
Data Model
LinkedIn
Low volume
98%
last
18d ago
Use Case
LinkedIn
Low volume
98%
last
26d ago
Career Development
LinkedIn
Low volume
98%
last
29d ago
Job Function
LinkedIn
Low volume
98%
last
26d ago
Energy Storage
LinkedIn
Low volume
96%
last
11d ago

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Who's active at The Duracell Company

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others6 active
researching Change Management
in
Senior ICresearching Artificial Intelligence
in
Executiveresearching Artificial Intelligence
in
Senior ICresearching Energy Storage
in
researching Change Management
in
Senior ICresearching Career Development
in
Product1 active
researching Go to Market
in
Operations1 active
researching Professional Development
in
Marketing1 active
researching Kimberly-Clark (KMB)
in
Support1 active
researching Process Optimization
in

Primary products / business lines

LinkedIn company profile

Duracell is the world’s leading manufacturer and marketer of high-performance alkaline batteries, lithium coins, rechargeable batteries, and other specialty cells. Duracell powers many devices across the globe such as game console controllers, baby monitors, flashlights, smoke detectors, and toys such as the Monster Jam RC trucks. As the leader in the personal power category, Duracell has a rich h

Top accounts researching The Duracell Company

names withheld on the public page

These are companies whose own people brought up The Duracell Company unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

The Duracell Company's own team shows 13 signals on this topic. No one outside The Duracell Company has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Change Management5,952 cos · 16,250 people
  • Future of Work11,943 cos · 37,994 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

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Company-size breakdown and buyer seniority mix for accounts researching The Duracell Company.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Marketing — 1 person; Leadership — 1 person; Product — 1 person; HR / Talent — 1 person; Engineering — 1 person

What's been said

public posts mentioning The Duracell Company

Up to 9 public excerpts naming The Duracell Company from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

It’s official: The G.O.A.T. has joined the The Duracell Company team! 🐐🔋 I’m so proud to share our new partnership with Lionel Messi. We’re proving that greatness isn't just born - it’s engineered. Keep an eye out for our "Messi Reboot" ad and our limited-edition battery cells featuring Messi's iconic tattoos! #DuracellEmployee #BuiltDifferent #MessiReboot #PowerBoost https://lnkd.in/esmi5DbW

Apr 2026
LinkedIn

At The Duracell Company , we don't just make batteries, we power the relentless...those who refuse to stop. I'm thrilled to share our latest work with the GOAT of fútbol: Leo Messi. The best only trust the best and Messi finally reveals his best kept secret: Duracell. Thanks to Pablo Negre Abelló , his team and the Messi family for the partnership and the trust. Special shoutout to the amazing team at Duracell who helped make this happen: Emma Pinkowski Todd Midura Javier Hernandez Reta Ramon Velutini Kerri Longarzo and the team at VaynerMedia : Seth Jacobs Tara Monserrate Karla Macias Connor Bryant Nick Miaritis Chris Daly. More to come on this campaign, so stay tuned. 🔋 + 🐐 = 💪

Apr 2026
LinkedIn

Another big swing from us @ The Duracell Company ! GOATs, like Messi, are only powered by Duracell ⚽️ 🔋Proud of the team for bringing this home!!! Todd Midura Emma Pinkowski Alfonso Arteaga Nick Miaritis Connor Bryant Javier Hernandez Reta Seth Jacobs

Apr 2026

About this data. The Duracell Company (duracell.com). Department attribution is 10.71%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries