Zeer Unibail-Rodamco-Westfield / intent / unibail-rodamco-westfield

Unibail-Rodamco-Westfield

1001-5000 employees·Paris, Ile-De-France, France·urw.com

Observed, not inferred · updated weekly

Buying intent

72 tracked signals | Top 15 topics are below | Sales and Marketing are carrying most of it.

51signals · 30 days
36topics tracked
21.21%attributed to a team

Attention by team

LinkedIn activity, by team

Where Unibail-Rodamco-Westfield's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Experiential Marketing
Real Estate
Artificial Intelligence
Future of Work
Hiring
Commercial Real Estate Broker
Sales
Low33% of team Sales to Experiential Marketing: Low, 33% of this team's signals
Sales to Real Estate: no signal
Low33% of team Sales to Artificial Intelligence: Low, 33% of this team's signals
Low33% of team Sales to Future of Work: Low, 33% of this team's signals
Sales to Hiring: no signal
Sales to Commercial Real Estate Broker: no signal
Marketing
Low100% of team Marketing to Experiential Marketing: Low, 100% of this team's signals
Marketing to Real Estate: no signal
Marketing to Artificial Intelligence: no signal
Marketing to Future of Work: no signal
Marketing to Hiring: no signal
Marketing to Commercial Real Estate Broker: no signal
Operations
Operations to Experiential Marketing: no signal
Operations to Real Estate: no signal
Low50% of team Operations to Artificial Intelligence: Low, 50% of this team's signals
Low50% of team Operations to Future of Work: Low, 50% of this team's signals
Operations to Hiring: no signal
Operations to Commercial Real Estate Broker: no signal
Others
High19% of team Others to Experiential Marketing: High, 19% of this team's signals
High27% of team Others to Real Estate: High, 27% of this team's signals
Medium15% of team Others to Artificial Intelligence: Medium, 15% of this team's signals
Medium12% of team Others to Future of Work: Medium, 12% of this team's signals
Medium15% of team Others to Hiring: Medium, 15% of this team's signals
Medium12% of team Others to Commercial Real Estate Broker: Medium, 12% of this team's signals
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Experiential Marketing
LinkedIn
High volume
97%
last
5d ago
Real Estate
LinkedIn
High volume
98%
last
12d ago
Artificial Intelligence
LinkedIn
High volume
96%
last
10d ago
Future of Work
LinkedIn
Medium volume
98%
last
26d ago
Hiring
LinkedIn
Medium volume
94%
last
16d ago
Commercial Real Estate Broker
LinkedIn
Medium volume
98%
last
31d ago
U.S. national interests
LinkedIn
Medium volume
98%
last
25d ago
Google Cloud
LinkedIn
Medium volume
92%
last
26d ago
Sales Intelligence
LinkedIn
Medium volume
98%
last
26d ago
Business Outcomes
LinkedIn
Low volume
97%
last
12d ago
Microsoft 365
LinkedIn
Low volume
92%
last
26d ago
Digital Workspace
LinkedIn
Low volume
94%
last
26d ago
Board Governance
LinkedIn
Low volume
98%
last
12d ago
Knowledge Management
LinkedIn
Low volume
96%
last
26d ago
Cloud FinOps
LinkedIn
Low volume
98%
last
10d ago

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Who's active at Unibail-Rodamco-Westfield

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others16 active
Senior ICresearching Future of Work
in
VPresearching Real Estate
in
researching Google Cloud
in
researching Financial Planning
in
Leadershipresearching Real Estate
in
Leadershipresearching Hiring
in
Directorresearching Experiential Marketing
in
researching Commercial Real Estate Broker
in
Senior ICresearching Business Outcomes
in
Senior ICresearching Experiential Marketing
in
Vice President, Experiential
VPresearching Hiring
in
Consultant Modern Digital Workplace
researching Artificial Intelligence
in
Chief Operating Officer, US
Executiveresearching Real Estate
in
Managing Director, Westfield Rise
Directorresearching Experiential Marketing
in
vice president asset management
researching Real Estate
in
vp, innovation & business development
researching U.S. national interests
in
+ 6 more in Others
Marketing4 active
marketing manager
researching Mental Health
in
brand experience & strategy manager austria & germany
researching Experiential Marketing
in
commercial director, brand experience & media - europe
researching Experiential Marketing
in
brand partnership manager
researching Brand Storytelling
in
+ 4 more in Marketing
Sales3 active
Director National Media Sales and Partnerships, Westfield Rise
Directorresearching Sales Intelligence
in
Director, Experiential Sales East
Directorresearching Experiential Marketing
in
Group Director of Institutional Relations - Reporting to the Chief Executive Officer
researching Board Governance
in
+ 3 more in Sales
Operations2 active
Vice President - Planning & Operations
researching Sales Intelligence
in
Managing Director, Customer and Retail Operations, Northern Europe
Directorresearching Event Management
in
+ 2 more in Operations
Engineering1 active
Chief Resources and Sustainability Officer, Member of the Management Board
Executiveresearching Employee Experience
in
+ 1 more in Engineering

See everyone, not just the first 10

26 people across every department at Unibail-Rodamco-Westfield, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Creating sustainable places that Reinvent Being Together. Unibail-Rodamco-Westfield is a creator and operator of unique sustainable places where people and communities connect through extraordinary, meaningful shared experiences. Working across the most dynamic markets in Europe and the US, Unibail-Rodamco-Westfield is committed to the vital role we can play in the regeneration of cities, accele

New capability sought

Employee posts (LinkedIn)

Commercial Real Estate Broker; Google Cloud; Sales Intelligence; U.S. national interests

Top accounts researching Unibail-Rodamco-Westfield

names withheld on the public page

These are companies whose own people brought up Unibail-Rodamco-Westfield unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

830 companies · 2,354 people are researching Experiential Marketing

Unibail-Rodamco-Westfield's own team shows 8 signals on this topic. No one outside Unibail-Rodamco-Westfield has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Real Estate18,447 cos · 77,333 people
  • Artificial Intelligence129,094 cos · 649,540 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Unibail-Rodamco-Westfield.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Leadership — 5 people; Marketing — 5 people; Sales — 3 people; Operations — 2 people; IT — 1 person; HR / Talent — 1 person; Finance — 1 person

What's been said

public posts mentioning Unibail-Rodamco-Westfield

Up to 9 public excerpts naming Unibail-Rodamco-Westfield from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

Proud to share that Wicked for Good: The Live Experience has been named a finalist in The Drum EMEA Marketing Awards 2026. From retail space to cultural stage - this campaign turned Westfield London into an immersive world of Oz with real commercial impact. A genuine team effort and huge credit to everyone who brought this to life. Congrats to all the other finalists. Westfield Rise Universal Pictures Unibail-Rodamco-Westfield Melanie Lalou Jennifer Greeves Natalie Blackhurst Sophie Appleton Kirsty Harbrow Erika Lewington Calvin Ewing Sarah Ampong Peter McCabe MXW Plunge Creations Ltd The Drum Awards

Apr 2026
LinkedInLead Generation

🚗 OMODA | JAECOO x Westfield — Brand Experience at @Westfield Shopping City Süd Driving Visibility, Engagement & Sales 🚗 Throughout January, Omoda Jaecoo Österreich took center stage at Westfield Shopping City Süd, turning the Water Plaza into an impactful brand experience focused on product visibility, direct customer interaction and real business results. Over a full month, the brand showcased two key vehicle models in a large‑scale activation - creating continuous presence and strong attention within one of the center’s most prominent areas. ✨ The Experience A spacious and highly visible setup at the Water Plaza allowed visitors to explore the vehicles up close while engaging directly with the brand team on site. In addition to the static display, test drives with five vehicles were offered - enabling hands‑on product experience and immediate lead generation. Despite the lively surrounding - including a newly installed playground next to the activation - the setup attracted strong interest across all target groups. According to the promoter, an average of one vehicle per day was sold, underlining the effectiveness of the concept. 🔥 Why This Case Stands Out • Strong product-focused brand experience with measurable sales results • High‑visibility placement at the Water Plaza over an extended campaign period • Direct customer engagement through on‑site consultation and test drives • Very high client satisfaction - resulting in an immediate rebooking for April A compelling example of how Brand Experience can directly drive performance - combining visibility, interaction and conversion within a premium retail environment. #WestfieldRise #URW #BrandExperience #AutomotiveMarketing #RetailExperience #CustomerEngagement #WestfieldShoppingCitySüd Westfield Rise Unibail-Rodamco-Westfield Unibail-Rodamco-Westfield Austria Marijana Prtija Sarah Sprink Nadja Müller Katharina Thiel Lisa-Marie Schütz Aylin Er Anna Maria Biederbeck

Apr 2026

About this data. Unibail-Rodamco-Westfield (urw.com). Department attribution is 21.21%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries