Zeer West Marine / intent / west-marine

West Marine

1001-5000 employees·Fort Lauderdale, Florida, United States·westmarine.com

Observed, not inferred · updated weekly

Buying intent

31 tracked signals | Top 15 topics are below | Marketing and Sales are carrying most of it.

24signals · 30 days
22topics tracked
64.29%attributed to a team

Attention by team

LinkedIn activity, by team

Where West Marine's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Artificial Intelligence
Power BI
Tableau
Cooperative Purchasing
Lead Generation
Fractional CMO
Marketing
High33% of team Marketing to Artificial Intelligence: High, 33% of this team's signals
Marketing to Power BI: no signal
Marketing to Tableau: no signal
Marketing to Cooperative Purchasing: no signal
High33% of team Marketing to Lead Generation: High, 33% of this team's signals
High33% of team Marketing to Fractional CMO: High, 33% of this team's signals
Sales
Sales to Artificial Intelligence: no signal
Sales to Power BI: no signal
Sales to Tableau: no signal
High100% of team Sales to Cooperative Purchasing: High, 100% of this team's signals
Sales to Lead Generation: no signal
Sales to Fractional CMO: no signal
Operations
Medium100% of team Operations to Artificial Intelligence: Medium, 100% of this team's signals
Operations to Power BI: no signal
Operations to Tableau: no signal
Operations to Cooperative Purchasing: no signal
Operations to Lead Generation: no signal
Operations to Fractional CMO: no signal
Others
Medium20% of team Others to Artificial Intelligence: Medium, 20% of this team's signals
High40% of team Others to Power BI: High, 40% of this team's signals
High40% of team Others to Tableau: High, 40% of this team's signals
Others to Cooperative Purchasing: no signal
Others to Lead Generation: no signal
Others to Fractional CMO: no signal
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Artificial Intelligence
LinkedIn
High volume
96%
last
9d ago
Power BI
LinkedIn
Medium volume
95%
last
13d ago
Tableau
LinkedIn
Medium volume
92%
last
13d ago
Cooperative Purchasing
LinkedIn
Medium volume
98%
last
4d ago
Lead Generation
LinkedIn
Medium volume
98%
last
28d ago
Fractional CMO
LinkedIn
Medium volume
98%
last
28d ago
Global Procurement
LinkedIn
Medium volume
98%
last
4d ago
Store Manager
LinkedIn
Low volume
98%
last
10d ago
Atlanta, Georgia
LinkedIn
Low volume
98%
last
2d ago
AI Business Transformation
LinkedIn
Low volume
92%
last
16d ago
Enterprise Resource Planning (ERP)
LinkedIn
Low volume
98%
last
16d ago
Azure Databricks
LinkedIn
Low volume
92%
last
13d ago
Snowflake
LinkedIn
Low volume
92%
last
13d ago
AI Transformation
LinkedIn
Low volume
98%
last
16d ago
Data Engineering
LinkedIn
Low volume
98%
last
22d ago

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We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at West Marine

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others3 active
researching Aviation Accidents
in
Senior ICresearching Store Manager
in
Marketing3 active
Executiveresearching Fractional CMO
in
Leadershipresearching Fractional CMO
in
researching Artificial Intelligence
in
Sales2 active
Senior ICresearching Cooperative Purchasing
in
VPresearching Home Depot (HD)
in
Operations1 active
researching Business Transformation
in

Primary products / business lines

LinkedIn company profile

Founded in 1968, West Marine has grown from a small rope business in California into the nation’s leading retailer of core marine parts and accessories for boating, fishing, and sailing enthusiasts and marine industry service professionals. With approximately 100 brick and mortar stores and a strong online presence at westmarine.com, West Marine serves everyone from first-time boaters to seasoned

Top accounts researching West Marine

names withheld on the public page

These are companies whose own people brought up West Marine unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

129,094 companies · 649,540 people are researching Artificial Intelligence

West Marine's own team shows 4 signals on this topic. No one outside West Marine has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Power BI4,053 cos · 19,581 people
  • Tableau1,188 cos · 4,169 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching West Marine.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

Marketing — 3 people; Sales — 2 people; Operations — 1 person

What's been said

public posts by West Marine's team

No public post naming West Marine has surfaced in the past year, so this is what West Marine's own team is posting about publicly — their topics, in their words.

LinkedIn

A special day sharing our One Crew hard work, dedication, and values with the next generation of leaders!

Apr 2026
LinkedInCustomer Support

Their compactor was failing… but the bigger decision wasn’t the equipment. A 120-unit townhome community needed to replace an aging compactor and used the opportunity to evaluate their service provider. Their must haves: Predictable long-term pricing ✅ Reliable service backed by a new state-of-the-art fleet✅ Industry-leading customer support starting with one local point of contact.✅ They chose FCC Environmental Services .
 
 Another successful install made possible by great leadership ( Trish Loeb ) and strong partners ( Jay Bondurant Canitize USA )— delivering reliable, long-term solutions that scale with growing communities.
 
 If you manage a multifamily property or are evaluating your current setup, I’m always happy to connect and share insights. #WeAreFCC #propertymanagement #multifamily #commercialrealestate #facilitymanagement 

Apr 2026

About this data. West Marine (westmarine.com). Department attribution is 64.29%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries