Zeer Whatnot / intent / whatnot

Whatnot

1001-5000 employees·Los Angeles, California, United States·whatnot.com

Observed, not inferred · updated weekly

Buying intent

41 tracked signals | Top 15 topics are below | HR and Data are carrying most of it.

28signals · 30 days
28topics tracked
47.37%attributed to a team

Attention by team

LinkedIn activity, by team

Where Whatnot's own people are actually spending their attention, by team, by topic. Bands run Low to High against the busiest pairing on this page, and each cell also shows how much of that team's own activity it represents.

Hiring
Go to Market
Software Development
Software Developers
Artificial Intelligence
Employee Engagement
HR
Medium29% of team HR to Hiring: Medium, 29% of this team's signals
HR to Go to Market: no signal
Medium29% of team HR to Software Development: Medium, 29% of this team's signals
Low14% of team HR to Software Developers: Low, 14% of this team's signals
HR to Artificial Intelligence: no signal
Medium29% of team HR to Employee Engagement: Medium, 29% of this team's signals
Data
Data to Hiring: no signal
Data to Go to Market: no signal
Data to Software Development: no signal
Data to Software Developers: no signal
Low100% of team Data to Artificial Intelligence: Low, 100% of this team's signals
Data to Employee Engagement: no signal
Engineering
Low100% of team Engineering to Hiring: Low, 100% of this team's signals
Engineering to Go to Market: no signal
Engineering to Software Development: no signal
Engineering to Software Developers: no signal
Engineering to Artificial Intelligence: no signal
Engineering to Employee Engagement: no signal
Others
High40% of team Others to Hiring: High, 40% of this team's signals
High30% of team Others to Go to Market: High, 30% of this team's signals
Low10% of team Others to Software Development: Low, 10% of this team's signals
Low10% of team Others to Software Developers: Low, 10% of this team's signals
Low10% of team Others to Artificial Intelligence: Low, 10% of this team's signals
Others to Employee Engagement: no signal
LowMediumHigh·  banded against the busiest pairing on this page

Topics being researched

30-day window

Every tracked topic, ranked by volume, not by our guess at what matters. Confidence is the classifier's own certainty that a signal belongs where we've filed it.

Hiring
LinkedIn
High volume
94%
last
12d ago
Go to Market
LinkedIn
Medium volume
97%
last
12d ago
Software Development
LinkedIn
Medium volume
95%
last
10d ago
Software Developers
LinkedIn
Low volume
94%
last
10d ago
Artificial Intelligence
LinkedIn
Low volume
96%
last
2d ago
Employee Engagement
LinkedIn
Low volume
98%
last
23d ago
Wealth Management
LinkedIn
Low volume
98%
last
10d ago
Public Relations
LinkedIn
Low volume
94%
last
10d ago
Talent Acquisition
LinkedIn
Low volume
94%
last
9d ago
Talent Management
LinkedIn
Low volume
98%
last
3d ago
Event Management
LinkedIn
Low volume
98%
last
12d ago
Network Layer Security
LinkedIn
Low volume
98%
last
25d ago
Social Media
LinkedIn
Low volume
96%
last
12d ago
Career Development
LinkedIn
Low volume
98%
last
30d ago
Payroll Services
LinkedIn
Low volume
98%
last
31d ago

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We track the full taxonomy across every account in the graph — including themes not shown on this page.

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Who's active at Whatnot

verified title on file

Titles, seniority and topic straight from each person's own activity, with a LinkedIn link so you can check any of them yourself.

Others13 active
researching Social Media
in
Luxury Partnerships
researching Talent Management
in
researching Wealth Management
in
Directorresearching Hiring
in
researching Network Layer Security
in
researching Hiring
in
researching Career Development
in
researching Software Developers
in
Vice President of Infrastructure
researching Engineering team
in
VPresearching Lessons learned
in
Sr. Global Payroll & Equity Manager
researching Payroll Services
in
Title not on file
researching Artificial Intelligence
in
CX International Lead
researching Business Outcomes
in
+ 3 more in Others
Marketing2 active
Social Media Content Creator
researching Customer Service
in
Seller Growth
researching Small Business
in
+ 2 more in Marketing
HR1 active
Senior Recruiter, Early Talent
researching Hiring
in
+ 1 more in HR
Data1 active
Head of Analytics
Directorresearching Artificial Intelligence
in
+ 1 more in Data
Operations1 active
Legal Operations Manager
Senior ICresearching Legal Operations
in
+ 1 more in Operations
Engineering1 active
ios engineer
researching Hiring
in
+ 1 more in Engineering

See everyone, not just the first 10

19 people across every department at Whatnot, plus a LinkedIn profile link for each.

Primary products / business lines

LinkedIn company profile

Whatnot is the largest livestream shopping platform in the US, UK, and Europe. Millions of people come to Whatnot every day to buy, sell, and connect over the things they love, from sneakers to sports cards, vintage fashion to fine jewelry, comics to Pokémon, beauty, electronics, and hundreds of other categories. In 2025, live sales on Whatnot surpassed $8B, more than doubling the year before. Ov

Top accounts researching Whatnot

names withheld on the public page

These are companies whose own people brought up Whatnot unprompted, not accounts we guessed might be interested. We can't yet tell an implementation partner from a genuine buyer here, names unlock along with the buyer profile below.

66,174 companies · 318,882 people are researching Hiring

Whatnot's own team shows 7 signals on this topic. No one outside Whatnot has been seen researching the company by name yet — so this is the market it sits in, not a list of its buyers.

  • Go to Market10,177 cos · 27,278 people
  • Software Development20,654 cos · 98,574 people
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Buyer profile

company size · seniority

Company size and how senior the people involved are, the two things that decide whether this is a real deal. Competitor overlap isn't computed yet for this account.

Unlock the buyer profile

Company-size breakdown and buyer seniority mix for accounts researching Whatnot.

Company size breakdown
Buyer seniority mix

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Buying committee functions

Employee job titles (LinkedIn)

HR / Talent — 4 people; Marketing — 2 people; Data / Analytics — 1 person; Operations — 1 person; IT — 1 person; Engineering — 1 person

What's been said

public posts mentioning Whatnot

Up to 9 public excerpts naming Whatnot from the past 365 days, across LinkedIn, Reddit, X, YouTube and other public sources.

LinkedIn

One of the most exciting parts of building at Whatnot is getting to watch entirely new businesses emerge in real time. Sellers are turning expertise and passion into full-time work. Buyers are forming real relationships with the people they shop from. And the scale happening across the platform is unlike anything I’ve seen in commerce. Really proud of the team for landing at #8 on CNBC’s 2026 Disruptor 50. Still feels like day one.

May 2026
LinkedInCustomer Service

Before joining Whatnot, I'd read the line "we eat our own dog food" in plenty of company handbooks. It usually meant nothing. Here it means every Whatnaut goes live and sells items themselves regularly. We all answer customer service tickets and we all get a monthly budget to actually shop on the platform. Our founders included. It changes how decisions get made, because nobody is detached from the experience our sellers and buyers are having. The pace here is wild but the trade is being part of something genuinely new that's impacting so many people and businesses' lives. I'll take that trade every time.

May 2026
LinkedIn

Time really does fly when you’re having fun. This week marks 4 years at Whatnot, and it’s pretty incredible to look back at how much both the company and I have grown since I started. Over the last four years, I’ve had more opportunities to expand and enrich my professional experience than I ever imagined possible. From building relationships with sellers and creators to helping scale new programs and initiatives, every year has brought new challenges, lessons, and growth. What makes it even more special is seeing just how far Whatnot has come. Watching the platform evolve from where we started to where we are today has been amazing, and I’m incredibly proud to be part of a team that continues to push the boundaries of live shopping and community commerce. Here’s to the next chapter 🚀

May 2026
LinkedIn

Incredible weekend with Whatnot sellers. Being in a room with hundreds of entrepreneurs who care deeply about what we’re building, and about each other, is what makes this community different. Proud to support this community as we build!

Apr 2026
LinkedIn

🚨 New event date: Tuesday, May 12 🚨 - Spots are limited, RSVP soon NYC friends in Engineering, Product, and Design — we’d love to see you there. 🍷 We’re taking over City Vineyard for a night of great conversations, interesting people, and a behind-the-scenes look at the growth of our business and technical challenges we’re solving as Whatnot continues to grow at scale. As the largest livestream shopping platform in North America and Europe — and Forbes’ #1 Best Startup Employer in America for 2026 — there’s a lot happening here. Come hear about it and meet the people building it. 📍 City Vineyard, New York, NY #NYCTech #TechEvents #Startups #Whatnot https://luma.com/ea1ah6t6

Apr 2026
LinkedInSales Cycle

To my Sales peeps, We’re hiring Account Executives at Whatnot and with Forbes just naming us one of the Best Startup Employers, it’s an exciting moment to jump in. This role is about helping drive our next phase of growth. You’ll build and manage your own portfolio of sellers, own the full sales cycle (from pitch through onboarding), and work closely with them as they scale their businesses. If you’re into high-growth marketplaces, live commerce, and actually owning meaningful impact early on, message me with a blurb on why you're interested in this role.

Apr 2026
LinkedInInfluencer Marketing

🚨 Hiring Alert 🚨 We’re hiring a German speaking influencer marketing specialist to join the Whatnot team on a 3 month contract! What we’re looking for 👋 ✅ 2+ years influencer marketing experience. ✅ Proven track record running conversion centric influencer campaigns. ✅ Someone with their finger on the pulse across all things German Youtube, Instagram and Twitch. What’s in it for you? 👀 - Pay: €35 - €40 per hour (depending on experience). - Hours: 25 - 40 per week (depending on availability). - Location: London or Berlin based preferable. - Duration: 3 months. Why Whatnot? 💛 - One of the fastest growing marketplaces of all time. - Influencer marketing is a true priority. You’ll have a budget that allows you to work with the world’s biggest creators (really - see picture below!) and the autonomy to have a huge impact. - You’ll get to work with some of the smartest and hardest working people in the business. You’ll be teaching and learning in equal measure. 📧 Interested? Please send your CV to jamie.goldstone@whatnot.com 💬 Know someone who’s a fit? Send them this post!

Apr 2026
LinkedIn

Really enjoyed meeting so many cool people at this — looking forward to hearing from you on what comes next. If you weren't able to attend or we missed each other, don't hesitate to reach out. Happy to share more about what makes Whatnot a great place to work.

Apr 2026
LinkedIn

Whatnot THE best place to work 🫶

Apr 2026

About this data. Whatnot (whatnot.com). Department attribution is 47.37%; remaining activity is grouped under Others. Updated 2026-09-25T18:00:10.181Z.

Not yet computedPer-team narrative summaries